Product Marketing Specialist

3 weeks ago

Beaverton, United States ZRT Laboratory Full time

Company Overview: ZRT Laboratory is an industry leader advancing wellness through excellence in research, education, and minimally invasive hormone testing, all collected conveniently at-home. As a key member of the Marketing Team, the B2B Marketing & Education Manager will support marketing strategies and campaigns to promote ZRT’s products and services. This role involves developing educational programs, content, and resources through both online and offline channels to enhance client knowledge and engagement. 

 

Job Summary: The Product Marketing Specialist will play a pivotal role in driving the success of ZRT Laboratory’s suite of hormone and wellness testing products. This individual will be responsible for managing, developing, and executing comprehensive marketing strategies that effectively communicate the value of our products to our target audience. The ideal candidate is a creative thinker with a strong analytical mindset, excellent communication skills, and a deep passion for health and wellness. 

 

Key Responsibilities: 

 

Market Research and Analysis: 

  • Conduct market research to identify trends, customer needs, and competitive landscape. 
  • Analyze data to uncover insights and opportunities for product positioning and messaging. 


Product Positioning and Messaging: 

  • Develop compelling product positioning, messaging, and value propositions that resonate with our target audience. 
  • Collaborate with the cross-functional teams to ensure marketing strategies align with product features and benefits. 
  • Steward over suite of products across partner websites to ensure messaging and product experience are aligned. 


Marketing Strategy and Campaigns: 

  • Create and execute comprehensive marketing plans and campaigns to drive product awareness, adoption, and sales. 
  • Utilize various marketing channels including digital marketing, content marketing, and traditional print to educate customers on products. 


Content Creation: 

  • Develop high-quality marketing content such as website landing pages, case studies, videos, and infographics. 
  • Ensure all content is aligned with brand guidelines and effectively communicates product benefits. 
  • Update materials and resources for customers and internal team members. 

 

Collaboration and Communication: 

  • Work closely with cross-functional teams including sales, laboratory, clinical consultants, and customer support to ensure alignment and successful product launches and updates. 
  • Communicate marketing plans, campaign performance, and insights to internal teams. 

 

Performance Tracking and Optimization: 

  • Monitor and analyze the performance of marketing campaigns using key metrics and analytics tools. 
  • Continuously optimize marketing strategies based on data-driven insights to achieve business goals. 

 

Qualifications: 

  • Bachelor's degree in marketing, Business, or a related field. 
  • 3-5 years of experience in product marketing, preferably in the health care or pharmaceutical industry. 
  • Strong understanding of market research, data analysis, and consumer behavior. 
  • Excellent written and verbal communication skills. 
  • Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO, social media management tools). 
  • Creative thinker with the ability to develop innovative marketing strategies. 
  • Strong project management skills and attention to detail. 
  • Passion for health, wellness, and helping others achieve their wellness goals. 

 

We offer a highly competitive compensation and benefits package. We also promote a healthy, flexible and diverse work environment. If this sounds like the right fit, we want to talk to you

  • Product Marketing Strategist

    7 days ago

    Beaverton, Oregon, United States Biamp Full time

    Job DescriptionJob Title: Head of Product MarketingAbout the Role:We are seeking a seasoned marketing professional to lead our Product Marketing team at Biamp. As the Head of Product Marketing, you will be responsible for developing and executing a comprehensive product marketing strategy that drives demand, awareness, and adoption of our audio and video...

  • Head of Product Marketing

    1 month ago

    Beaverton, United States Biamp Full time

    Job DescriptionJob DescriptionThe role, at a glance:The Head of Product Marketing for Biamp will be responsible for leading the team of product marketing managers. The Product Marketing team is the conduit between Product Management and Marketing, serving as the key storytelling engine for the Marketing team.  This position will help bring a common...

  • Production Equipment Specialist

    2 weeks ago

    Beaverton, Oregon, United States BCForward Full time

    Job OverviewPosition Title: Production Equipment SpecialistLocation: Aloha, ORContract Duration: 1 YearKey Responsibilities:Operate in a high-velocity cleanroom setting utilizing sophisticated machinery.Comfortable wearing specialized cleanroom attire.Engage in maintaining factory machinery and frequently troubleshoot to enhance operational efficiency, while...

  • Market Research Specialist

    5 days ago

    Beaverton, Oregon, United States Sunrise Systems Full time

    About the Role:We are seeking a highly skilled Consumer Insights Analyst to join our team at Sunrise Systems. As a key member of our organization, you will play a critical role in driving business growth through data-driven insights.Key Responsibilities:Develop and implement market research strategies to inform business decisionsAnalyze complex data sets to...

  • Cleanroom Production Specialist

    10 hours ago

    Beaverton, Oregon, United States Aerotek Full time

    Job OverviewAerotek is seeking a highly skilled and detail-oriented individual to join our team as a Cleanroom Production Specialist. This role is responsible for ensuring the highest quality standards in the production and quality assurance of semiconductor tool parts.Key Responsibilities:Handle and utilize chemicals in a safe and controlled manner.Clean...

  • Financial Product Specialist

    4 weeks ago

    Beaverton, United States Expert Seekers Training Full time

    Job DescriptionJob DescriptionBegin Your Career Journey as a Financial Product SpecialistJoin our distinguished team recognized by Entrepreneur Magazine, Forbes, and Inc. 5000. We offer a structured career path with potential earnings exceeding $140,000 in the first year and a $23,000 Training Bonus based on performance benchmarks within the initial 120...

  • Production Engineering Specialist

    1 week ago

    Beaverton, Oregon, United States Vanguard EMS, Inc. Full time

    Job OverviewThe Production Engineering Specialist serves as the primary technical authority throughout all phases of Vanguard's operational procedures. This role is crucial in ensuring that products are manufactured accurately and efficiently, acting as the engineering liaison to our clientele. A high level of technical expertise and the ability to...

  • Marketing Director

    7 days ago

    Beaverton, Oregon, United States Biamp Full time

    Job Description**Head of Product Marketing**Biamp is seeking a seasoned marketing professional to lead our Product Marketing team. As the Head of Product Marketing, you will be responsible for developing and executing a comprehensive product marketing strategy that drives demand, awareness, and adoption of our audio and video solutions.Key...

  • Marketing Operations Specialist

    5 days ago

    Beaverton, Oregon, United States NIKE Full time

    Join the Global Energy Marketing Team at NikeWe are seeking a talented individual to join our team as an Energy Marketing Expert. As a key member of our team, you will be responsible for creating authentic connections with worldwide leaders of our Culture.Key Responsibilities:Develop and implement strategic marketing plans to drive business growth and...

  • Marketing Operations Specialist

    5 days ago

    Beaverton, Oregon, United States NIKE Full time

    Join the Global Energy Marketing Team at NikeWe are seeking a talented individual to be part of our team, responsible for creating authentic connections with worldwide leaders of our Culture.Key Responsibilities:Develop and implement strategic marketing plans to drive business growthCollaborate with cross-functional teams to incubate and test new marketing...

  • Apparel Merchandising Specialist

    2 weeks ago

    Beaverton, Oregon, United States Sunrise Systems, Inc. Full time

    About the Role:Sunrise Systems, Inc. is seeking a talented Apparel Merchandising Specialist to join our dynamic team. This position plays a crucial role in understanding consumer needs and market trends to drive product offerings in the apparel sector.Key Responsibilities:Utilize your merchandising expertise to analyze consumer behavior and market...

  • Production Specialist/Assembler

    3 days ago

    Beaverton, Oregon, United States Aerotek Full time

    Job DescriptionWe are seeking a skilled Production Specialist/Assembler to join our team at Aerotek. As a key member of our production team, you will be responsible for performing repetitive assembly tasks, maintaining equipment, and adhering to strict quality control standards.Key Responsibilities:Perform manual assembly tasks, including shaping and...

  • Marketing Coordinator

    2 weeks ago

    Beaverton, Oregon, United States Precision Solutions Inc. Full time

    Job OverviewPrecision Solutions Inc. is a thriving and innovative firm within the marketing sector, experiencing rapid expansion. We are in search of a motivated and self-assured individual to become part of our organization. Our Marketing Coordinators consistently devise fresh marketing initiatives for our esteemed clients in the telecommunications,...

  • Marketing Analyst for Go-To-Market Strategies

    2 weeks ago

    Beaverton, Oregon, United States Insight Global Full time

    Company OverviewInsight Global is seeking a dedicated Marketing Analyst to collaborate closely with a prominent retail client in the Pacific Northwest. This role requires a strong curiosity about experimentation to effectively implement the global testing strategy across various local markets. As part of the Go-to-Market team, you will play a crucial role in...

  • Marketing Analyst for Go-To-Market Strategies

    2 weeks ago

    Beaverton, Oregon, United States Insight Global Full time

    Position OverviewInsight Global is seeking a Marketing Analyst to collaborate with one of our premier retail partners in the Pacific Northwest. This role is ideal for individuals who possess a strong curiosity about experimentation and are eager to contribute to the global testing strategy across various local markets. Team DynamicsThe selected candidate...

  • Product Coordinator

    2 weeks ago

    Beaverton, United States Graphic Products Full time $20 - $24

    Job DescriptionJob DescriptionGraphic Products is looking for a well-organized individual with a high level of work ethic to assist in all aspects of product management operations including procedural documentation, creation of various reports, market reviews, and communication on multidepartment tasks. This position will assist Product Managers to ensure...

  • Marketing Associate

    1 week ago

    Beaverton, United States Precision Solutions Inc. Full time

    Job DescriptionJob DescriptionWith years of experience in the communication field, our company has created relationship-based methods focused on our innovative marketing outreach techniques. There is no secret to our success. We simply build genuine, respectful, and transparent relationships with our clients and exceed their expectations. Our mission is to...

  • Product Management Assistant

    1 week ago

    Beaverton, Oregon, United States Graphic Products Full time

    Job DescriptionGraphic Products is seeking a highly organized and detail-oriented individual to assist in all aspects of product management operations. The ideal candidate will have a strong work ethic and be able to work effectively in a team environment.Key ResponsibilitiesProduct Analysis: Assist Product Managers in analyzing and reporting on ERP data,...

  • Product Merchandising Manager

    1 month ago

    Beaverton, United States 24 Seven Talent Full time

    24 Seven is partnering with a top global sportswear client to help them find a Product Merchandising Manager for this onsite position in Boston, MA. This is a 5-6 month contract with likelihood to extend. While on contract, you'd be eligible for benefits including medical, dental, and vision. Ideal Candidate: will have a bachelor's degree and at...

  • Power System Protection Specialist

    3 days ago

    Beaverton, Oregon, United States Schweitzer Engineering Laboratories, Inc. Full time

    About the RoleSchweitzer Engineering Laboratories, Inc. is seeking a highly skilled Power System Protection Specialist to join our team. As a Power System Protection Specialist, you will play a critical role in helping our customers apply our technology and solutions, troubleshoot, and educate them on the best practices for power system protection.Key...