Web Designer

3 weeks ago

Scottsdale, United States Great American Media Full time

Great American Media is home to the family-friendly portfolio of brands Great American Family, Great American Faith & Living, and Great American Pure Flix. We are dedicated to our audience, and we believe that strong brands and high-quality programming create an unparalleled fan experience across the Great American Media portfolio.


We're looking for a growth-centric Web Designer to help us achieve our mission of becoming the best. With a primary focus on Great American Pure Flix, our faith based streaming platform, successful candidates will have hands-on experience conceptualizing and executing original website design. Ideal candidates will be able to work a hybrid schedule at our Scottsdale, AZ office, Texas Headquarters in DFW or our New York City office (typically 3 days onsite, 2 days remote). Some travel may be required.


The Web Designer for Great American Pure Flix is responsible for designing, implementing, and optimizing the marketing website and its assets to support the goals and objectives of the organization. From concept through implementation, the Web Designer focuses on the user experience by incorporating the brand and best practices to provide a consistent and efficient user experience with an emphasis on conversion.

 

This role is an integral member of the marketing operations team and will collaborate across teams to ensure the brand is consistent, user-friendly, and provides a collaborative message across all digital marketing channels. 

 

Duties & Responsibilities

  • Take creative ownership for all aspects of the front facing marketing website.
  • Collaborate with marketing and cross-channel teammates to support website design and content marketing (blog, email, UI design, landing pages, and more) that meets the needs of both key stakeholders and our audience.
  • Help bring new ideas for design to the team using industry expertise and eye for great design on brand-level web and graphic design projects. 
  • Utilize data and analytics to improve web design strategies/tactics.
  • Collaborate with developers and other teams to deliver a solid user experience that is code efficient and functional on all devices.
  • Deliver a great user experience to our audience – ensure that the website represents the brand and vision effectively.
  • Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including gated offers).
  • Develop documentation and road maps for design processes, A/B testing, and campaign promotions that succeed through digital website marketing.
  • Build digital web assets, UI design, Landing Page updates, and various other digital marketing touchpoints.
  • Leverage data for dynamic layouts and automation for audience segmentation and targeting.
  • Other projects and responsibilities as assigned.


Qualifications

  • BA/BS degree in Graphic Design, Marketing, Business related or equivalent working experience.
  • Excellent eye for design and intimate understanding of design elements.
  • Minimum 1 year experience conceptualizing original website design ideas that bring simplicity and user friendliness to complex roadblocks.
  • Minimum 1 year experience executing all visual design stages from concept to implementation.
  • Minimum 3 years’ experience maintaining scalable, highly visible websites.
  • Experience with web standards such as HTML, CSS and JavaScript.
  • Working knowledge of digital design software (Adobe Creative Suite).
  • Professional experience with fundamental technologies and concepts, as well as responsive design.
  • HubSpot Marketing Software Certification a plus. HubSpot Inbound Certification, HubSpot Contextual Certification, HubSpot Developer Certification preferred.
  • Minimum 2 years’ experience with HubSpot preferred.
  • Strong problem-solving skills with the ability to research and debug complex design problems and effectively provide cross-team solutions.
  • Comfortable launching and iterating quickly and using data strategically.
  • Creative, open-minded, and enthusiastic about seeking new solutions to challenges.
  • Excellent communicator, both verbal and written.
  • Strong organizational skills and ability to meet deadlines in a fast-paced environment.


Compensation & Benefits

Competitive base salary commensurate with experience. We offer a comprehensive benefits package including:


  • 401(k) retirement plan with employer match
  • Employer paid medical, dental and vision insurance
  • Employer paid STD and LTD
  • Employer paid life insurance and AD&D plus voluntary supplemental options
  • Pet Insurance
  • Comprehensive paid time off – vacation, sick leave and holidays


GAC Media, LLC is an Equal Opportunity Employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

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