Performance Marketing Director

2 months ago


Tallahassee, United States The Zimmerman Agency Full time

We are seeking an experienced Performance Marketing Director to lead the strategy and execution of data-driven, results-oriented campaigns. In this senior role, you will oversee all aspects of performance marketing, optimizing campaigns across multiple digital channels to drive measurable business outcomes. The ideal candidate will have a minimum of 7 years of experience in digital marketing, with a focus on performance metrics, analytics, and campaign optimization.

As the Performance Marketing Director, you will be responsible for managing multi-channel marketing efforts, including paid search, programmatic display, paid social, and affiliate marketing. You will develop and execute strategies that maximize ROI, leveraging data and analytics to ensure that campaigns deliver against KPIs. Collaboration with internal teams, clients, and external partners will be critical to your success, as will your ability to stay on top of industry trends and innovations.

Key responsibilities include:

  • Developing and overseeing performance marketing strategies across paid digital channels.
  • Analyzing campaign performance and using data-driven insights to optimize for improved results.
  • Leading the management of budgets, forecasts, and reporting on ROI.
  • Identifying new opportunities for growth and enhancing performance marketing processes.
  • Collaborating with cross-functional teams to integrate performance marketing efforts into broader campaign initiatives.

The ideal candidate thrives in a fast-paced, data-centric environment and has a deep understanding of digital marketing technologies, tools, and best practices. A strong leadership mindset, paired with excellent communication and analytical skills, is essential for success in this role.

Salary is commensurate with experience.



  • Tallahassee, United States The Zimmerman Agency Full time

    We are seeking an experienced Performance Marketing Director to lead the strategy and execution of data-driven, results-oriented campaigns. In this senior role, you will oversee all aspects of performance marketing, optimizing campaigns across multiple digital channels to drive measurable business outcomes. The ideal candidate will have a minimum of 7 years...


  • tallahassee, United States The Zimmerman Agency Full time

    We are seeking an experienced Performance Marketing Director to lead the strategy and execution of data-driven, results-oriented campaigns. In this senior role, you will oversee all aspects of performance marketing, optimizing campaigns across multiple digital channels to drive measurable business outcomes. The ideal candidate will have a minimum of 7 years...


  • Tallahassee, United States The Zimmerman Agency Full time

    Job Title: Performance Marketing DirectorWe are seeking a seasoned Performance Marketing Director to lead the development and execution of data-driven marketing strategies that drive measurable business outcomes. In this senior role, you will oversee all aspects of performance marketing, optimizing campaigns across multiple digital channels to maximize...


  • Tallahassee, Florida, United States Follett Full time

    Job TitleStudent Marketing DirectorJob SummaryFollett is seeking a highly motivated and creative Student Marketing Director to lead local marketing tactics on campus via in-store and social media efforts, driving traffic, overall awareness, and sales for campus stores.Key ResponsibilitiesIn-Store Marketing:Develop and execute a local marketing calendar and...

  • Marketing Director

    1 month ago


    Tallahassee, Florida, United States Follett Full time

    Job TitleStudent Marketing DirectorLocationTallahasseeOverviewJob SummaryFollett, a leading provider of education technology, services, and print and digital content, is seeking a Student Marketing Director to lead local marketing tactics on campus via in-store and social media efforts, driving traffic, overall awareness, and sales for campus...

  • Marketing Director

    2 weeks ago


    Tallahassee, FL , USA, United States HireBetter Full time

    Director of MarketingHireBetter's client is a non-profit organization that advocates for free enterprise and works to secure Florida's future. As a key member of the team, the Director of Marketing will play a crucial role in developing and implementing marketing strategies to promote the company's brand and initiatives.Key Responsibilities:Develop and...

  • Marketing Director

    2 weeks ago


    Tallahassee, FL , USA, United States HireBetter Full time

    Job Title: Director of MarketingHireBetter's client is a non-profit organization that champions free enterprise and works to secure Florida's future. As a Director of Marketing, you will play a crucial role in shaping the company's vision and communicating its value to investors and stakeholders.Key Responsibilities:Develop and implement comprehensive...

  • Marketing Director

    2 weeks ago


    Tallahassee, FL , USA, United States HireBetter Full time

    Director of MarketingHireBetter's client, a non-profit organization, is seeking a highly skilled and creative Director of Marketing to join their team. The ideal candidate will have a proven track record of developing and implementing successful marketing strategies and campaigns that drive results.Key Responsibilities:Develop and implement comprehensive...


  • Tallahassee, United States Follett Full time

    Job TitleStudent Marketing Director - FSU BookstoreLocationTallahasseeOverviewJob DescriptionPosition OverviewJoin the Follett Team where employees are valued, respected, and offered career paths throughout its many campus locations.Follett serves over half of the students in the United States and works with 80,000 schools as a leading provider of education...


  • Tallahassee, United States K.A. Recruiting Full time

    Job Title: Director of Quality and Performance ImprovementAt K.A. Recruiting, we are seeking a highly skilled and experienced Director of Quality and Performance Improvement to join our team. As a key member of our organization, you will be responsible for leading our quality improvement initiatives and ensuring compliance with regulatory requirements.Key...

  • Marketing Director

    3 days ago


    Tallahassee, Florida, United States Coton Colors Full time

    Marketing Manager RoleCoton Colors is seeking a strategic Marketing Manager to oversee all marketing initiatives for the Coton Colors by Laura Johnson brand. This role will focus on developing and executing cohesive marketing strategies that drive brand awareness, customer engagement, and sales growth across D2C and B2B channels.Key Responsibilities:Develop...

  • Marketing Director

    7 days ago


    Tallahassee, Florida, United States Halff Associates Full time

    Job Summary:Halff Associates is seeking a skilled Marketing Manager to develop and lead the marketing program in cooperation with the company's marketing leadership and office managers. This position will manage multiple marketing coordinators and establish and balance workload for the preparation of statements of qualifications, proposals, and interviews....


  • Tallahassee, FL , USA, United States BeiGene Full time

    Job Title: Associate Director, Regional MarketingJob Summary:The Associate Director, Regional Marketing will play a key role in the development and execution of strategic marketing plans to support the launch of tislelizumab in the US market. This individual will collaborate closely with cross-functional partners to drive business results and contribute to...

  • Market Director, US

    1 month ago


    Tallahassee, Florida, United States Walmart Full time

    Job SummaryWe are seeking a highly skilled and experienced Market Manager to lead our facility management team in the US. As a key member of our retail operations team, you will be responsible for driving business growth, improving customer satisfaction, and ensuring operational excellence across multiple facilities.Key ResponsibilitiesDevelop and implement...

  • Marketing Coordinator

    2 weeks ago


    Tallahassee, Florida, United States Oak View Group Full time

    Marketing Coordinator Job DescriptionOak View Group is the global leader in venue development, management, and premium hospitality services for the live event industry.We are seeking a highly motivated Marketing Coordinator to join our team. The successful candidate will work closely with the Director of Marketing to market the venue and events while...

  • VP Market

    1 month ago


    Tallahassee, United States RentokilNorthAmerica Full time

    Job DescriptionJob DescriptionBenefits Start Day 1 for Full-Time Colleagues - No Waiting Period!For more information about our benefits, see below!We are proud to be a member of the Rentokil family of companies, the global leader in Pest Control and other services across more than 90 countries. We pride ourselves on being a trusted partner to many of the...


  • Tallahassee, Florida, United States Jobot Full time

    Job SummaryWe are seeking a highly experienced and results-driven Director of Business Development and Growth to join our team at Jobot. As a key member of our leadership team, you will be responsible for driving business growth, developing and executing strategic plans, and leading cross-functional teams to achieve revenue and expansion goals.Key...


  • Tallahassee, Florida, United States Jobot Full time

    Job SummaryWe are seeking a seasoned Business Development Director to lead our sales efforts and drive revenue growth in the healthcare industry.Key ResponsibilitiesDevelop and implement sales strategies to increase market share and revenue growth.Lead a team of sales professionals to achieve sales targets and exceed performance expectations.Collaborate with...


  • Tallahassee, United States Oak View Group Full time

    Oak View Group: Oak View Group is the global leader in venue development, management, and premium hospitality services for the live event industry. Offering an unmatched, 360-degree solution set for a collection of world-class owned venues and a client roster that includes the most influential, highest attended arenas, convention centers, music festivals,...


  • Tallahassee, Florida, United States InsideHigherEd Full time

    Job Title: Marketing & Communications Director, Jim Moran Institute for Global EntrepreneurshipLocation: Tallahassee, FLRegular/Temporary: RegularFull/Part Time: Full-TimeJob ID: 58940DepartmentJim Moran Institute for Global EntrepreneurshipResponsibilities:Develops and executes all marketing, branding, and public relations programs, activities, and services...