Market Research Intern

Found in: Appcast Linkedin GBL C2 - 2 weeks ago


Charlotte, United States Accelerant Research Full time

Accelerant Research Overview of the firm

Accelerant Research is a full-service marketing research and consumer insights agency, dedicated to helping companies make smarter new product development, customer experience, and marketing/communications decisions. Our capabilities include both qualitative and quantitative research using modern and traditional methods.


Background of the Position

Careers are started and fostered at Accelerant Research within a corporate culture where opportunities abound. We employ a “teaching-hospital model” in which less experienced interns work closely with senior researchers and learn methodologies and develop into social scientists that catapult them to higher levels of effectiveness and personal marketability.


Even at an entry-level, Interns are expected to execute their jobs flawlessly while considering how their efforts contribute to the bigger picture for the firm and themselves. Only those that embrace these learning opportunities need apply.


Responsibilities include

The main role the Intern will play will be to assist Project Leaders in the development of study-related deliverables and management of client relationships. 

  • Collecting and analyzing data on consumers, competitors and various market places
  • Consolidating results of quantitative and qualitative data analysis into actionable items, reports and presentations
  • Survey design and programming
  • Managing the growth and use of the firm’s proprietary online community
  • Assisting in qualitative recruiting using unconventional advertising sources
  • Managing incentive distribution
  • Studying project deliverables developed in the past to accelerate their own training and development


Requirements

  • A strong orientation to manage detailed information and data
  • Ability to communicate orally in presentations and in written form in client communications and study materials development
  • Ability to get along with co-workers to maintain friendly corporate culture
  • Experience in survey programming, e.g., Alchemer, Qualtrics, or other similar platform
  • Experience with statistical packages (SPSS, SAS or similar), databases, and MS Office
  • Adequate knowledge of data collection methods (surveys, focus groups, etc.)
  • Undergraduates in Business, Psychology, Sociology, Political Science, Anthropology, Statistics, or related field.  


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