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Marketing Program Specialist
3 months ago
LMC is the leading buying group for a network of independent building material companies across the US. As their buying group, LMC negotiates and facilitates procurement opportunities for the most desired brands in the lumber and building materials industry. We also work to provide operational support with focus on logistics, capital equipment, technology, and marketing. By leveraging the billion dollar buying power of our members, LMC ensures our members have a competitive edge to capture more of their local market share.
The Marketing Program Specialist is responsible for developing and enhancing marketing programs, as well as promoting participation in those programs by LMC Dealers, alongside the Sr. Dealer Marketing Specialist. The incumbent actively pursues participation by developing and implementing communication plans that explain the benefits of the program, and how utilizing these programs will increase their profitability. The Dealer Marketing Specialist is assigned specific account responsibility.
This position requires working in our office Monday through Thursday, with the option to work remotely on Fridays.
Primary Duties and Responsibilities:
- Contacts accounts and promotes programs and special offers designed to provide the best combination of price, quality and product availability.
- Identifies suppliers to obtain competitive programs based on the accounts requirements and knowledge of suppliers that are a best match with the accounts requirements.
- Develops and maintains knowledge of all programs within area of responsibility,
- Works to develop comprehensive communication plan for the accounts they are responsible for, in order to develop sales and hit growth objectives.
- Interacts with Regional Managers to provide consistent communication regarding account issues, including sales updates.
- Acts as the liaison with suppliers regarding quality issues, cost reduction efforts, yearly and quarterly planning meetings, and overall performance of the business interaction throughout the year.
- Ability to educate accounts regarding the benefits of marketing programs to support their sales efforts.
- Builds strong rapport with our customers through direct phone communication. Is proactive in promoting our programs and services via phone calls, ensuring a personalized and engaging customer experience.
- Supports dealer members by providing current marketing programs and acts in a consultative manner with the dealer base to promote the benefits of the programs available to them as a LMC dealer/stockholder.
- Annually evaluates and measures effectiveness of their assigned marketing programs and reports back to VP of Marketing on recommendations.
- Performs other duties as required and/or assigned.
- Perform other duties as required and/or assigned.
Qualifications:
- 3 + years of directly related experience in marketing and/or sales required.
- Bachelor’s degree in Business Administration, Marketing or other related field, or equivalent experience required.
- Strong negotiation skills and demonstrated ability to negotiate.
- Experience and success in leveraging phone outreach is required.
- Strong knowledge of marketing principles.
- Excellent verbal and written communication skills, including the ability to communicate with internal and external contacts, both in writing and verbally.
- Considerable knowledge of computer programs including Excel, Word, Microsoft 365, PowerPoint, Microsoft Teams
- Ability to speak with accounts and articulate program benefits to increase account participation.
- Ability to work quickly and meet deadlines while maintaining a high degree of accuracy.
- Skilled in fact and profit-based decision making, problem solving and analytical skills.
Why join LMC?
LMC supplies products and services to the home building industry, which is seeing considerable growth with exciting new products, advanced building technologies, and home improvement innovations. The LMC team uses its knowledge and expertise in an entrepreneurial atmosphere to further the growth of our independent member companies. The average tenure of LMC staff is fifteen years or more, and there is a strong sense of camaraderie and pride in our customer-focused culture. Being a part of an established forest products and building materials buying group that helps locally owned, independent businesses succeed is truly a rewarding experience.
Check out our benefits & perks
- Incentive programs for all employees
- Traditional and Roth 401k Plans with Generous Company Contributions
- Medical, Dental and Vision Insurance with Flexible Spending Accounts
- Competitive Vacation and Paid Holidays
- Life Insurance Along with Short & Long Term Disability
- Continuing Education Tuition Assistance
- Walking distance to the train station and local eateries
- Employee team building, company gatherings & participation in various charity events
- Located in the beautiful neighborhood of Wayne, PA
Come Be Part of Something Bigger