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Marketing Specialist
1 week ago
Join Our Team as a Marketing Product Specialist at Parksite
- Play a crucial role in supporting marketing initiatives and growth goals for our various business units
- Collaborate with Product Management, Sales, Corporate Marketing, and IT Teams across branches
Key Responsibilities:
- Develop and manage marketing materials, digital/print communications, and campaigns
- Create content for white papers, blogs, and web pages with SEO strategies
- Collaborate with email/social media specialist to drive lead generation and brand recognition
- Maintain relevant and optimized content on corporate websites
- Analyze campaign performance metrics and present results
- Produce creative assets for internal and external stakeholders
- Communicate with sales teams to ensure awareness of marketing programs
- Participate in marketing and product update presentations
Qualifications and Skills:
- 2+ years in product marketing role, preferably in building products
- Experience in graphic design, content development, and campaign management
- Advanced Adobe Creative Suite experience required
- Familiarity with WordPress, HTML, E-commerce platforms, CRM, and Microsoft Office 365
- Strong organizational, planning, and problem-solving skills
Physical Requirements/Environment:
- Office environment, extensive computer work
- Some travel may be required (Less than 10%)
- Ability to lift 50 lbs.
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