Digital Marketing Specialist

2 weeks ago


Katy, Texas, United States Irrigation Station - Katy Full time
Job Description

The Digital Marketing Specialist is responsible for managing and rolling out SEO Optimization, Social Media Campaigns, Email Activation, Paid Advertising, and Promotions for Sprinkler Warehouse. The Digital Marketing Specialist will collaborate closely with Sprinkler Warehouse Digital Operations team and with the Corporate Digital Marketing Department of Heritage Landscape Supply Group to achieve these goals.
He/She should be able to report on KPIs and show progress on enhancements. He/She should have strong hands-on experience on Digital Marketing and eCommerce businesses, this position has no subordinates and will report directly to the Corporate Digital Marketing Director. Other responsibilities include:

Essential Duties & Responsibilities

  • Build strategies for growth and customer acquisition for eCommerce, helping take Sprinkler Warehouse to the next level.
  • Search engine optimization (SEO) - Support eCommerce Content Specialist in development of product detail pages or content pages that exceed standards; ensuring content is robust, SEO optimized, and keyword rich. Collaborate with in-house web team to create landing pages and optimize user experience.
  • Manage Google ads/analytics, Amazon advertising, and all paid social media channels.
  • Keep up-to-date on all current digital channels. Must know how to "onboard," optimize, and write relevant content, and manage social media on a day-to-day basis.
  • Coordinate marketing campaigns with sales activities.
  • Prepare marketing reports by collecting, analyzing, and summarizing sales data.
  • Develop, execute, and lead eCommerce paid media campaigns, including proposal development, campaign activation & maintenance. Deliver actionable insights and recommendations to improve future performance, efficiency, and spend. Work with 3rd Party vendor to manage our Google Pay-Per-Click (PPC) campaigns.
  • Identify KPIs and track performance metrics, utilize these key insights to develop new business strategies. Present and communicate progress against KPIs. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Develop audience growth strategies that leverage organic acquisition and social media channels, driving database and subscriber growth.
  • Deploy email marketing campaigns based on promotions availability, educational resources, or customer behavior.
  • Track progress and drive continuous improvement to acquisition funnels via analysis and optimization; identify and validate improvements through research, internal/external feedback, and eCommerce best practices.
  • Plan and organize promotional presentations; update calendars.
  • Manage Social Media Channels and Location Listing, providing on-time response and creating content that drives engagement.
  • Collaborates with Sprinkler Warehouse team to develop content strategy, social, and promotional calendar on a Monthly basis.

Requirements & Qualifications

  • Good interpersonal communication skills and aptitude for cultivating strong working/ and social relationships
  • Excellent organizational, planning, presentation, troubleshooting, and multi-tasking skills
  • Creative, open-minded and enthusiastic about seeking new solutions to challenges
  • Productive working independently or within a larger team
  • Passionate about digital marketing and keeping up with the latest trends for eCommerce
  • Knowledge of email marketing and marketing automation techniques for eCommerce, experience with email marketing platforms, such as: Hubspot, Pardot, Dot Digital.
  • Experience in eCommerce B2C channel required, preferably Magento platform.
  • Great team player, enthusiastic with good work ethics and respect for organizational structure
  • Organized and able to work in a fast passed environment without losing sight of projects
  • Required hands-on experience creating paid advertising campaigns. Knowledge of UTM parameters best practices to align with preestablished acquisition channel grouping in Google Analytics or custom channel grouping.
  • Knowledge of Google Tag Manager: tag implementation and triggering, custom even tracking.
  • Email platform software knowledge required to implement correct link between forms on websites and properties on emailing platform to capture leads.
  • Strong knowledge of website foundation, functionality and purpose.

Education

  • Bachelor's degree preferred, high school diploma (or equivalent) in combination with significant experience will be considered instead of a degree.


Required Skills:

  • 3-5 years of relevant experience in various digital marketing roles
  • A minimum of two years of exposure to a marketing automation platform: examples: Hubspot, Marketo or Pardot
  • Knowledge of website analytics tools (e.g., Google Analytics)
  • Knowledge of on-page SEO techniques best practices
  • An understanding and use of social media for business purposes
  • Ability to manage and prioritize multiple projects
  • High energy level, self-motivated, and demonstrates initiative
  • Bilingual in Spanish preferred
Not the right job for you? Register your details at the 'Introduce Yourself' link (top right) and we'll be in touch Job Location: Irrigation Station - Katy 2737 W GRAND PARKWAY N, STE D Katy, TX 77449

Equal Opportunity Employer.

Veteran Friendly Employer. SRS Distribution believes in hiring military veterans at any level for any position. We know your service trained you in many of the areas we value, such as; leadership, teamwork, performance, integrity, and safety. If your experience matches our requirements, we want you to apply today.



Benefits
  • Competitive salaries for all team members paid weekly
  • Private Stock Ownership
  • Equity Growth Incentive Plan (after 6 months of employment)
  • 401(k) Retirement Plan with company matching
  • Paid Vacation, Sick Time, Holidays, Birthday, and Floating Holidays
  • Paid Parental Leave
  • Medical, Dental and Vision Benefits
  • Flexible and Dependent Care Spending Accounts
  • Company paid Life insurance and Short-Term Disability
  • Additional Life Insurance and Long-Term Disability also offered
  • Safety Program with Bonuses for our Drivers
  • Employee Referral Bonus Program



  • Katy, Texas, United States Randstad USA Full time

    job summary: 5+ years of experience in software development across multiple platforms especially including ecommerce/transactional site and applications across a range of devicesKnowledge of React web libraries and frameworksCapable of collaborative iteration in a fast-paced environment with short product life cyclesExperience with responsive website design...


  • Katy, Texas, United States Randstad USA Full time

    job summary: 5+ years of experience in software development across multiple platforms especially including ecommerce/transactional site and applications across a range of devicesKnowledge of React web libraries and frameworksCapable of collaborative iteration in a fast-paced environment with short product life cyclesExperience with responsive website design...


  • Katy, Texas, United States Peloton Full time

    Implementation Specialist - Land Data Management SolutionsPeloton is looking to grow our Land Data Management Solutions team with the addition of an Implementation Specialist within our Houston, TX office. The objective of this role is to support the Land Data Management Implementation, Solutions, and Business Development teams through a value-driven...


  • Katy, Texas, United States Primary Services Full time

    Primary Services is excited to announce the role of Sourcing Specialist -Oil and Gas for our client, a leader in the energy industry. This opportunity is perfect for an experienced professional looking to advance their career by leveraging their expertise in supply chain management, strategic sourcing, and contract negotiations within a dynamic and growing...

  • Product Manager

    2 weeks ago


    Katy, Texas, United States Academy Sports + Outdoors Full time

    Come work at a place where we take pride in creating a workplace environment that values hard work, commitment, and growth.Job Description:Education :Bachelor's degree in business management, computer science, information systems or another closely related field or equivalent years of related work experience required.Work Experiences:3-6+ years of Digital...

  • Procurement Lead

    2 weeks ago


    Katy, Texas, United States Academy Sports And Outdoors Full time

    Come work at a place where we take pride in creating a workplace environment that values hard work, commitment, and growth .The Procurement Lead will develop and manage category procurement and sourcing strategies. Responsibilities include negotiation, contracting, implementation and ongoing supplier management for continuous improvement. On an ongoing...

  • Master Tool and Die

    2 weeks ago


    Katy, Texas, United States Igloo Products Full time

    Overview: Who We Are: Millions of people around the world use Dometic products. They are campers, RV users, boat owners, and lovers of the outdoor life. They all share the same intense feelings - a longing for freedom and adventure, a desire to explore the world and to stay away longer. Dometic calls this mobile living and creates the building blocks for...

  • Logistics Coordinator

    2 weeks ago


    Katy, Texas, United States Igloo Products Corp. Full time

    Overview:Who We Are: Millions of people around the world use Dometic products. They are campers, RV users, boat owners, and lovers of the outdoor life. They all share the same intense feelings a longing for freedom and adventure, a desire to explore the world and to stay away longer. Dometic calls this mobile living and creates the building blocks for this...


  • Katy, Texas, United States Regions Full time

    Thank you for your interest in a career at Regions. At Regions, we believe associates deserve more than just a job. We believe in offering performance-driven individuals a place where they can build a career --- a place to expect more opportunities. If you are focused on results, dedicated to quality, strength and integrity, and possess the drive to succeed,...


  • Katy, Texas, United States Academy Sports + Outdoors Full time

    Come work at a place where we take pride in creating a workplace environment that values hard work, commitment, and growth. Job Description: Education: Bachelor's degree in relevant field of study required. Work Experiences: 7+ years of experience in customer experience marketing, internal search, SEO, eCommerce UX, personalization, email marketing or web...


  • Katy, Texas, United States Bluegreen Vacations Full time

    This open position is located inside the Bass Pro at 5000 Katy Mills Cir #415, Katy, TX 77494.At Bluegreen Vacations, as a Sales Representative you will utilize your unique personality and passion to engage and meet face to face with potential customers to generate leads and sell our affordable, family friendly mini vacation getaways.Job Responsibilities &...


  • Katy, Texas, United States Bluegreen Vacations Full time

    This open position is located inside the Bass Pro at 5000 Katy Mills Cir #415, Katy, TX 77494.At Bluegreen Vacations, as a Sales Representative you will utilize your unique personality and passion to engage and meet face to face with potential customers to generate leads and sell our affordable, family friendly mini vacation getaways.Job Responsibilities &...

  • Blow Mold Operator

    2 weeks ago


    Katy, Texas, United States Igloo Products Full time

    Overview: Who We Are: Millions of people around the world use Dometic products. They are campers, RV users, boat owners, and lovers of the outdoor life. They all share the same intense feelings - a longing for freedom and adventure, a desire to explore the world and to stay away longer. Dometic calls this mobile living and creates the building blocks for...


  • Katy, Texas, United States Igloo Products Full time

    Who We Are: Scroll down the page to see all associated job requirements, and any responsibilities successful candidates can expect. Millions of people around the world use Dometic products. They are campers, RV users, boat owners, and lovers of the outdoor life. They all share the same intense feelings - a longing for freedom and adventure, a desire to...


  • Katy, Texas, United States Ledge Lounger Full time

    Founded in 2011, Ledge Lounger Inc. ("Ledge") is a pioneering luxury pool and patio furniture company that has set new standards in outdoor living. With a strong commitment to innovation, quality, and elegant design, Ledge has quickly risen to prominence in the industry. Our core values - Loyalty, Ethics, Drive, Grace, and Evolve - underpin every aspect of...


  • Katy, Texas, United States UTHealth Full time

    Faculty (Open Rank), Epilepsy – Neurology, McGovern Medical SchoolLocation: Texas Medical Center-Houston, TexasCategory: FacultyMcGovern Medical School at UTHealth HoustonRequisition #: MUTHealth Houstonis revolutionizing healthcare education, innovation, and precision patient care in Texas. Our clinical program for rare genetic epilepsies, supported by...


  • Katy, United States Irrigation Station Full time

    Job Description The Digital Marketing Specialist is responsible for managing and rolling out SEO Optimization, Social Media Campaigns, Email Activation, Paid Advertising, and Promotions for Sprinkler Warehouse. The Digital Marketing Specialist will collaborate closely with Sprinkler Warehouse Digital Operations team and with the Corporate Digital Marketing...


  • Katy, United States Heritage Landscape Supply Group Full time

    Description The Digital Marketing Specialist is responsible for managing and rolling out SEO Optimization, Social Media Campaigns, Email Activation, Paid Advertising, and Promotions for Sprinkler Warehouse. The Digital Marketing Specialist will collaborate closely with Sprinkler Warehouse Digital Operations team and with the Corporate Digital...


  • Katy, United States Heritage Landscape Supply Group Full time

    Job Description The Digital Marketing Specialist is responsible for managing and rolling out SEO Optimization, Social Media Campaigns, Email Activation, Paid Advertising, and Promotions for Sprinkler Warehouse. The Digital Marketing Specialist will collaborate closely with Sprinkler Warehouse Digital Operations team and with the Corporate Digital Marketing...


  • Katy, United States SRS Distribution Full time

    Job Description The Digital Marketing Specialist is responsible for managing and rolling out SEO Optimization, Social Media Campaigns, Email Activation, Paid Advertising, and Promotions for Sprinkler Warehouse. The Digital Marketing Specialist will collaborate closely with Sprinkler Warehouse Digital Operations team and with the Corporate Digital Marketing...


  • Katy, United States Irrigation Station Full time

    Job Description The Digital Marketing Specialist is responsible for managing and rolling out SEO Optimization, Social Media Campaigns, Email Activation, Paid Advertising, and Promotions for Sprinkler Warehouse. The Digital Marketing Specialist will collaborate closely with Sprinkler Warehouse Digital Operations team and with the Corporate Digital Marketing...


  • Katy, United States Academy Sports + Outdoors Full time

    Come work at a place where we take pride in creating a workplace environment that values hard work, commitment, and growth . Come join a winning team! Academy Sports + Outdoors is looking for a Digital Media Specialist to join their team. This role is to support the planning and execution of Academy Sports + Outdoors paid media campaigns across multiple...


  • Katy, United States Irrigation Station - Katy Full time

    Job DescriptionJob DescriptionThe Digital Marketing Specialist is responsible for managing and rolling out SEO Optimization, Social Media Campaigns, Email Activation, Paid Advertising, and Promotions for Sprinkler Warehouse. The Digital Marketing Specialist will collaborate closely with Sprinkler Warehouse Digital Operations team and with the Corporate...


  • Katy, United States Irrigation Station - Katy Full time

    Job DescriptionJob DescriptionThe Digital Marketing Specialist is responsible for managing and rolling out SEO Optimization, Social Media Campaigns, Email Activation, Paid Advertising, and Promotions for Sprinkler Warehouse. The Digital Marketing Specialist will collaborate closely with Sprinkler Warehouse Digital Operations team and with the Corporate...


  • Katy, United States Academy Sports + Outdoors Full time

    Come work at a place where we take pride in creating a workplace environment that values hard work, commitment, and growth . Come join a winning team! Academy Sports + Outdoors is looking for a Digital Media Specialist to join their team. This role is to support the planning and execution of Academy Sports + Outdoors paid media campaigns across multiple...


  • Katy, United States Academy Sports + Outdoors Full time

    Come work at a place where we take pride in creating a workplace environment that values hard work, commitment, and growth . Come join a winning team! Academy Sports + Outdoors is looking for a Digital Media Specialist to join their team. This role is to support the planning and execution of Academy Sports + Outdoors paid media campaigns across multiple...


  • Katy, United States Academy Sports + Outdoors Full time

    Come work at a place where we take pride in creating a workplace environment that values hard work, commitment, and growth. Come join a winning team! Academy Sports + Outdoors is looking for a Digital Media Specialist to join their team. This role is to support the planning and execution of Academy Sports + Outdoors paid media campaigns across multiple...


  • Katy, United States Academy Sports + Outdoors Full time

    Come work at a place where we take pride in creating a workplace environment that values hard work, commitment, and growth . Come join a winning team! Academy Sports + Outdoors is looking for a Digital Media Specialist to join their team. This role is to support the planning and execution of Academy Sports + Outdoors paid media campaigns across multiple...


  • Katy, United States Off Duty Management Full time

    **Job Overview**: Applicants must be adept at utilizing various platforms to produce high-quality work, have a detailed approach to daily tasks, and work well with individuals at all levels inside and outside the organization. This position reports to the Director of Marketing and will have the opportunity to work with an energetic, collaborative team that...

  • Digital Marketer

    3 weeks ago


    Katy, United States All Is Well Holistic Spa Full time

    **Job Title: Digital Marketing Coordinator** **Company: All Is Well Holistic Spa** **Location: 2001 Katy Mills Blvd STE I, Katy, TX 77494** *** **Salary: $45,000 - $55,000 per year plus bonus** **About Us**: All Is Well Holistic Spa is a dynamic and innovative company dedicated to providing top-notch holistic wellness services to our clients. We are...


  • Katy, United States RTIC Outdoors LLC Full time

    Job DescriptionJob DescriptionCustom Shop Inside Sales & Digital Marketing ManagerWho We Are…RTIC Outdoors is an outdoor lifestyle brand made for any adventure. We believe that there’s always time for great friends and great outdoor moments–with great gear you can count on. That’s why we engineer high-quality products, like coolers, drinkware, and...

  • Social Media

    2 weeks ago


    Katy, United States Nicole Freer Group Full time

    DescriptionAt Nicole Freer Group, marketing is about building brand awareness. We're looking for an experienced and versatile marketing person who's eager to do this and more. The ideal candidate has experience in developing and executing marketing campaigns while managing internal team members and vendor partners. They should be equally proficient with...


  • Katy, United States Cella Full time

    **Location: Katy, Texas** **Job Type: Contract** **Compensation Range: $30 - 35 per hour** We are looking for a dynamic **SEO Content Specialist** in the Houston area for our client, one of the nation's largest sporting goods and outdoor retailers! As an SEO Content Specialist, you will play a crucial role in driving organic traffic to our client's website...


  • Katy, United States INSPYR Solutions Full time

    Title: Digital Development Manager Location: Houston, TX (ONSITE) Duration: Direct Hire (sponsorship available if needed) Work Requirements: US Citizen, GC Holder or Authorized to work in the U.S. Skills & Responsibilities: Provide team management, leadership, and direction Collaborate with business, engineering, and support teams to resolve...


  • Katy, United States Academy Sports Full time

    Come work at a place where we take pride in creating a workplace environment that values hard work, commitment, and growth. **Education**: - Bachelor’s degree in business management, computer science, information systems or another closely related field or equivalent years of related work experience required. **Work Experiences**: - 3-6+ years of...


  • Katy, United States JMS Technical Solutions Full time

    04th June, 2024 Our client in Katy, TX is looking for a Digital Development Manager.This is an on-site/ full-time/ direct hire position. Salary based on experience: up to $155kSkills & Responsibilities: Provide team management, leadership, and direction Collaborate with business, engineering, and support teams to resolve operational issues Define common UI...