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marketing product manager

3 months ago


Coral Gables, Florida, United States bakerly Full time

About our company:


bakerly, a happy family-owned company, is proud to be one of the fastest growing brands in the US food industry We are a French baked goods manufacturer and take pride in creating delicious, premium and authentic recipes, using the best ingredients.

Our corporate offices are located in Miami, and we have two production facilities based in Easton, PA, and San Antonio, TX.

, all of which will make you feel right at home We are looking for talented and passionate people who will share our energy, enthusiasm and

bakerly 'savoir-faire'.

The Position:
We are looking for a dynamic and experienced Product Manager in the food industry to join our team.


The Product Manager will report directly to the Product and Brand Marketing Manager and will be responsible for managing the development and marketing of our food products.

This role will involve collaborating closely with cross-functional teams to drive product developments and achieve business objectives.

Responsibilities of the Marketing Product Manager:

Product Development:

Lead the development of new and existing products from concept to launch, including market research, product ideation, and formulation.


Market Research:
Conduct market research to understand consumer preferences, market trends, and competitor offerings. Use insights to help product development and marketing strategies.

Cross-Functional Collaboration:
Collaborate with R&D, operations, sales, quality and marketing departments to ensure successful product development, launch, and ongoing management.

Project Management:
Manage product development projects and timelines. Collect relevant

project information and data to coordinate global project and supply all necessary

documentation.

Communicate pertinent project information to cross functional team:
from product updates to project status, and key milestones.

Product guarantor:

Create product SKU in the company system and maintain product database and any product related specifications up to date.

Responsible for data management + updates on product information in clients' portals.

Sales Support:

Develop sales support materials, maintain up to date product specification sheets, sell sheets and product catalogues, answer applicable client questions, fill out clients' forms and complete enrollment and new item forms for new customers.


  • Packaging development and regulatory compliance: responsible for packaging development working directly with our designer team and gathering all necessary elements (barcode creation, final product specifications, dyelines...), organize and facilitate reviewing process with our quality team, timeline guarantor to hand off deliverables to PKG engineer on time to meet product
launch date.

Ensure product compliance with relevant regulations and standards, including labeling requirements and nutritional guidelines working directly with our Quality department.


Continuous Improvement:
Identify opportunities for process improvement and innovation in product development.

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