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Marketing Specialist
2 weeks ago
Part-time
Description
This entry-level part-time position is an excellent opportunity for aspiring Marketing Specialists to join the team at Sofiac Travel, a subsidiary of Interclypse. As a Marketing Specialist, you will be responsible for managing a diverse portfolio of industry-specific clients, collaborating with the marketing manager to define and achieve customer goals through innovative Pay-Per-Click advertising strategies. At Sofiac Travel, we prioritize mentorship and support, providing you with the guidance needed to enhance your knowledge and professional growth in online advertising and digital marketing. This role is designed to evolve into broader digital marketing responsibilities as you broaden your expertise and interest in the field. Sofiac Travel stands out in the industry for its cutting-edge car rental software solutions, empowering the rental industry with revolutionary technology. In addition to our renowned Rentanium rental management platform, we deliver top-notch Digital Marketing solutions backed by years of industry experience. Join us in shaping the future of marketing services.
Responsibilities
- Develop impactful online advertising campaigns to meet client objectives.
- Collaborate with designers to create compelling graphics and write effective copy.
- Implement and optimize keyword strategies for campaign success.
- Manage paid digital marketing activities, predominantly on Google Ads with future expansion opportunities.
- Analyze campaign performance, generate reports, and offer recommendations for enhancements to clients and management.
- Stay informed on the latest trends in social, pay-per-click, and mobile marketing, delivering insights to improve client service.
Requirements
Why
Why You Should Consider This Opportunity:
- Ideal for college students or recent graduates seeking a dynamic role in a progressive environment.
- Enjoy a flexible schedule while pursuing your academic goals.
- Contribute to building a department that aligns with your expertise and ideas.
- Secure employment in a stable company with ample career growth prospects.
- Collaborate with passionate individuals and engage in impactful projects.
- Be part of a team dedicated to making a positive difference in the world.
Requirements:
- Degree or pursuing a degree in a relevant marketing discipline.
- Technical certifications in platforms like Google Ads and eagerness to obtain new ones.
- Prior experience or keen interest in PPC and digital advertising strategies.
- Familiarity with or willingness to learn Google Analytics and SEO concepts.
- Strong written and verbal communication skills for effective client interactions.
Nice to have:
- Proficiency in performance reporting and data presentation tools.
- Enthusiasm for continuous learning and self-improvement.
- Exposure to effective copywriting and graphic design principles.
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