Marketing Manager

1 week ago

Nashville, Tennessee, United States Ryman Hospitality Properties Full time


Coordinate and execute local marketing and promotional tactics to grow business and achieve targeted results for designated venue with Opry Entertainment Group (OEG).

Work closely with corporate marketing and venue leadership to impact growth and profitability of a restaurant, bar, and entertainment destination.

Reports to General Manager with dotted line to OEG's corporate marketing leadership.

  • Ideate, implement, and execute, in alignment with broader strategy, in-venue marketing tactics including promotional communications, collateral and displays; brand-wide, localized and sponsor/partner event activations; and lead generation promotions that achieve traffic and sales goals and business objectives. Support private event sales team in marketing strategy and execution in driving venue rental and catering business. Execute marketing campaigns to drive sales for ticketed events.
  • Create, coordinate, manage and maintain in-venue marketing collateral (screens messaging, rack cards, promotional fliers, table tents, promotional signage, sales packages, brochures, etc.).
  • Evaluate and continually monitor local market to determine and adjust optimal marketing strategies, including hotel occupancy, convention data, visitor trends, visitor profiles, local economy, and competitive set.
  • In coordination with corporate marketing, create, support, and execute local social media coverage and communications for the brand and local venue, and provide local assets and on-site event/activation support as needed. Manage and maintain local website and social media platforms with timely information and event calendars, including performances, localized promotions, private events, and other operational components of the business.
  • Manage guest sentiment reviews, action items and strategies to improve number and quality of reviews.
  • Partner and execute customer and data capture initiatives with corporate marketing team.
  • Actively develop and cultivate local relationships, partnership opportunities, and marketing initiatives that support the brand and drive traffic and sales growth. Manage partnerships with local vendors, freelancers or other marketing suppliers as needed.
  • Coordinate with venue and sales leadership to refresh menus periodically, leading the process by receiving approvals for layouts, copywriting, proofing, and printing.
  • Engage in and understand overall venue marketing budget. Manage localized spend with a cognizant understanding of monthly programming. Partner with corporate marketing to ensure timely payments and accruals for fiscal month-end close. Participate in monthly operating reviews, providing programming results while communicating opportunities and recommendations.
  • Evaluate event and activation effectiveness with trackable KPIs directly tied to venue operations and marketing goals (revenue, covers, PPA, audience acquisition, etc.) and report findings to venue and corporate leadership.
  • Serve as point of contact for local press and public relations efforts needed and by request by corporate marketing and communications teams. Refer press inquiries and heightened public relations issues to corporate communications in appropriate timeframe.
  • Ensure all marketing efforts align with corporate-defined brand standards and strategic marketing plans.
  • Perform other duties as assigned.
#J-18808-Ljbffr

  • Marketing Associate

    1 week ago

    Nashville, Tennessee, United States Nashville Marketing Group Full time

    Welcome to NM Group We have recently taken on a new client in our Nashville location and are looking to build 2-3 marketing teams around top performers. While this starts as an entry level role, we are looking for longevity. We would like to internally train a few select candidates from an assistant role to a managing director position within the span of a...

  • Account Manager

    1 week ago

    Nashville, Tennessee, United States Industrial Strength Marketing Full time

    Our agency, located in Nashville, is recognized for its innovative approach to B2B marketing and has received prestigious awards such as Best Places to Work and ANA B2 Awards. We are currently looking for an experienced Account Manager to work with one of our top clients in Nashville, focusing on digital branding and media strategies. This role involves...

  • Marketing Manager

    1 week ago

    Nashville, Tennessee, United States Genesco Full time

    The Ideal Candidate The Marketing Manager is responsible for implementing and coordinating licensee brand requirements and drive retailer communications and sales support for Genesco Brands Group along with interfacing and collaborating with individual licensor(s) and managing marketing budgets.To provide development and support for the overall product...

  • Marketing Manager

    1 week ago

    Nashville, Tennessee, United States Sheraton Grand Nashville Full time

    Job Summary: The Marketing Manager will oversee all aspects of Marketing including advertising website agency management and collateral production for a select portfolio of hotels and restaurants. The primary responsibility of the Marketing Professional position is to drive interest in the companys products services and brand. Marketing Professionals develop...

  • Marketing Manager

    1 week ago

    Nashville, Tennessee, United States Calvetti Ferguson Full time

    As the Nashville Marketing Manager at Calvetti Ferguson, you'll play a vital role in developing and executing marketing activities that generate leads, elevate brand awareness, and position us as a leader in the industry and Southeast region. Our collaborative team thrives on innovation, and we're looking for someone passionate about marketing and eager to...

  • Marketing Manager

    1 week ago

    Nashville, Tennessee, United States Transcard Payments LLC Full time

    Job Type Full-time Description **Who We Are:** Chattanooga-based Transcard provides global payment solutions for banks, fintechs, and businesses of any size and industry. We offer solutions for B2B payments, C2B payments, B2B2C payments, account automation, and Banking as a Service. Our solutions include multi-rail capabilities, embedded workflows,...

  • Marketing Operations Manager, Marketing Tools

    1 week ago

    Nashville, Tennessee, United States Amazon Full time

    Marketing Operations Manager, Marketing Tools & Processes, Amazon Employer BrandThe role of Marketing Operations Manager involves planning and implementing business processes and marketing tools to drive scale and optimization within the Central Employer Brand team at Amazon.The ideal candidate will have experience in designing business processes,...

  • Marketing Communications Manager

    1 week ago

    Nashville, Tennessee, United States Louisiana-Pacific Full time

    Press Tab to Move to Skip to Content LinkSelect how often (in days) to receive an alert:Marketing Communications Manager (Siding) Location:Nashville, TN, US, 37203 Date:May 4, 2024Description:Louisiana-Pacific Corporation (LP Building Solutions) is a leading provider of high-performance building solutions that meet the demands of builders, remodelers, and...

  • Senior Marketing Manager

    3 days ago

    Nashville, Tennessee, United States Hutton Hotel Full time

    The benefits...Insurance enrollment available from DAY 1Paid time off available from DAY 1Holiday pay available from DAY 1401(k) enrollment after 30 daysHotel and travel discounts at worldwide destinationsProfessional development and promotion opportunitiesAbout this job... As a key member of the Hutton Hotel team, the primary goal of this role is to drive...

  • Marketing Manager II

    1 week ago

    Nashville, Tennessee, United States Aquent Full time

    Our clientis seeking a Marketing Manager to drive strategic creative solutioning for their internal teams. As a Marketing Manager you will manage end-to-end project delivery, support creative brief development, and analyze initiative performance to support future planning.This role is perfect for you if:You bring ideas to reality. You speak the language of...

  • Marketing Events Manager

    4 weeks ago

    Nashville, Tennessee, United States HCA Healthcare Full time

    Description IntroductionDo you have the career opportunities as a Marketing Events Manager you want with your current employer? We have an exciting opportunity for you to join HealthTrust which is part of the nations leading provider of healthcare services, HCA Healthcare.BenefitsHealthTrust, offers a total rewards package that supports the health, life,...

  • Marketing Events Manager

    1 month ago

    Nashville, Tennessee, United States HCA Healthcare Full time

    Description IntroductionDo you have the career opportunities as a Marketing Events Manager you want with your current employer? We have an exciting opportunity for you to join HealthTrust which is part of the nations leading provider of healthcare services, HCA Healthcare.BenefitsHealthTrust, offers a total rewards package that supports the health, life,...

  • Sr. Manager, Marketing

    1 week ago

    Nashville, Tennessee, United States Tri Star Energy Full time

    Position at Tri Star Energy, LLC Summary: Tri Star Energy is currently seeking an experienced and qualified Sr. Manager, Marketing & Pricebook Systems to join our innovative Marketing team in our Store Support Center in Nashville TN. The Sr. Manager, Marketing & Pricebook Systems is responsible for directing, coaching, mentoring, and driving process...

  • Manager, Digital Marketing

    1 week ago

    Nashville, Tennessee, United States BMG Rights Management (US) LLC Full time

    Come As You Are. As the great Kurt Cobain* once said, "Come as you are." BMG is committed to providing equal employment opportunities and we celebrate diversity in all forms. Equal opportunity runs deep in our core value of fairness and we are determined to create a truly inclusive work environment, where everyone can flourish. If you're good at what you...

  • Manager, Marketing In House

    1 week ago

    Nashville, Tennessee, United States Travel + Leisure Full time

    We Put the World on Vacation At Travel + Leisure Co, our mission is simple:to put the world on vacation. Our Vacation Ownership business line includes Club Wyndham, WorldMark by Wyndham, Margaritaville Vacation Club, Accor Vacation Club and the brand new Sports Illustrated Resorts. Our more than 19,000 associates put the world on vacation at more than 270...

  • Growth Marketing Manager

    1 week ago

    Nashville, Tennessee, United States Thyme Care Full time

    Thyme Care is a value-based oncology management platform that provides personalized, clinically coordinated care to individuals with cancer. Thyme Care pairs human guidance with software and analytics to engage members with a cancer diagnosis, quickly connect them to the right care, and provide ongoing support through targeted, evidence-based interventions....

  • Market Development Manager

    1 week ago

    Nashville, Tennessee, United States ittxylem Full time

    Job Details We're Hiring for a Market Development Manager If you are excited and passionate about helping #LetsSolveWater, consider joining our team todayXylem, Inc. is a leading global water technology company servicing more than 150 countries and is dedicated to solving the world's most challenging water issues.We are looking for individuals to join our...

  • Integrated Marketing Campaign Manager

    1 week ago

    Nashville, Tennessee, United States AllianceBernstein Holding L.P. Full time

    Who You'll Work With:The US Retail Marketing Team designs and manages the implementation of all channel and digital marketing strategies for the US retail markets. This team is responsible for strategic planning and tactical execution of marketing campaigns, advertising, events, and communications to support the sale of our US Mutual Funds, ETFs, and...

  • Retail Market Manager

    1 week ago

    Nashville, Tennessee, United States First Horizon Bank Full time

    SUMMARY The Retail Market Manager will be responsible for building a high performing Banking Center team and deliver well balanced results in all aspects of Retail Banking. Responsibilities include growing profitability, advice driven sales, associate coaching, operational excellence, customer experience, and workforce management. An effective Retail...

  • Media Buyer Google and Meta

    1 week ago

    Nashville, Tennessee, United States BAD Marketing Full time

    ABOUT BAD MARKETING: We're a team of passionate leaders and creatives who have worked diligently to make BAD Marketing one of the largest and most robust Growth Marketing Agencies in the world. At the core of our philosophy is the belief that excellence stems from a united team working toward a common objective: to not only help our clients grow profitably...