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Senior Marketing Specialist

3 months ago

Warrendale, Pennsylvania, United States The Ladders Full time

JOB DESCRIPTION

We are on the lookout for a Senior Marketing Specialist who will play a crucial role in boosting PRI programs based on their unique demands. As a Senior Marketing Specialist, you will collaborate closely with program teams to deliver top-notch results that not only attract leads but also position PRI as a leading figure in the industry. Your responsibilities will include comprehending program objectives, devising effective marketing strategies, supervising marketing projects, analyzing results, and working alongside PRI program teams.

  • Acquire a profound understanding of PRI's strategic plan and industry-specific dynamics to implement communication strategies
  • Develop high-impact marketing plans and programs for new and existing projects
  • Monitor the progress of marketing projects and address any issues promptly
  • Collaborate with program teams on executing marketing activities
  • Coordinate with Content Specialist to create compelling content that supports marketing goals

REQUIREMENTS

  • Minimum of a Bachelor's degree in Marketing, Communications, or related field
  • 4-5 years of experience in integrated marketing communications
  • Proficiency in various marketing platforms and channels
  • Strong communication and organizational skills
  • Ability to handle multiple projects and deadlines
  • Experience with marketing and sales software is a plus
  • Proficiency in SEO, SEM, and digital marketing
  • Excellent writing and analytical skills

SUCCESS TRAITS

  • Proactive and tenacious problem-solver
  • Enthusiastic and committed to delivering quality work
  • Adoption of digital best practices and new technologies
  • Collaborative team player with a process-oriented approach

COMPANY

Fullsight is an integrated brand comprising SAE Industry Technologies Consortia, SAE International, and Performance Review Institute. Together, Fullsight offers innovative programs, products, and services for industry professionals to work on traditional and emerging projects.

SAE Industry Technologies Consortia (SAE ITC) allows organizations to establish best practices and create business value through collaboration.

The Performance Review Institute (PRI) is a global leader in supply chain oversight programs and quality management systems.

SAE International (SAEI) serves the mobility sector by fostering innovation and enabling engineering professionals worldwide.