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Advertising Manager
3 months ago
This is a remote role.
Pay Range: $60/hr - $64/hr
Our client is a leader in the tech space looking for an Advertising Manager to partner closely with Product Marketing on the strategy and execution of campaigns focused on driving sign ups, upgrades, engagement and retention. Responsibilities include roadmap, audience, and priority alignment. Additionally, you will provide cross-functional guidance to members of the wider Digital Marketing organization that oversee customer experience, design, campaign execution, operations, experiments, and analytics.
The Advertising Manager's Responsibilities:
- Lead Digital Marketing campaigns across all endpoints. In addition, you'll recommend new campaign ideas, define audience strategy and ongoing testing plans.
- Drive ongoing testing, measurement, and campaign optimization across campaigns in partnership with Senior Marketing Content Marketing Lead, Analytics and Data Science teams.
- Continue to iterate new creative ideas to continue to push acquisition and engagement with core audiences across surfaces.
- Develop a consistent playbook for communicating campaign and creative executions with stakeholders across Digital Marketing and with 1st/3rd party partner teams.
- Contribute to the development of the Digital Marketing GTM plans including sharing creative executions and reporting on campaign performance.
The Advertising Manager's Preferred Qualifications:
- 8+ years in product marketing, product management, paid media, digital merchandising, business strategy or programming
- Strong understanding for developing digital campaigns that includes continuously iterating to drive better performance
- Outstanding project management and time management
- Strong partnership and collaboration skills
- Strong communicator across all aspects of campaign development
- Analytical mindset for continuous improvement
- Understanding of subscriptions, entertainment, or technology business
- Knowledge of consumer subscriptions services and content marketing
About Aquent Talent:
Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands. Our talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training throughAquent Gymnasium. More information on our awesome benefits
Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.
You will want to read this fine print. Part of our mission is to take care of you, so we offer the best benefits. Unlike other staffing companies, we provide talent with the same benefits that our CEO gets.
This includes:
- A choice of three major medical plans (including vision coverage) plus dental insurance
- Paid sick leave for all hourly talent in the U.S. and Canada
- 401(k) with a match and immediate vesting
- Exclusive employee discounts through Promo Code: Aquent
- Access to hundreds of professional development courses through Aquent Gymnasium
- And much more
Our client is a large technology company based in Redmond, Washington with a mission to empower every person and every organization on the planet to achieve more. They develop computer software, consumer electronics, personal computers, and related services. This company enables digital transformation for the era of an intelligent cloud and an intelligent edge.
Working here, you will be part of a company that values:
- Innovation
- Diversity and inclusion
- Corporate social responsibility
- AI
- Trustworthy computing
Why work with AQUENT? Check out our awesome benefits:
Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.
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