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Digital Product Management
2 months ago
As our Director of Digital Product Management, you will shape and execute the implementation and operational strategy for the digital channel and the underlying platforms, collaborate and coordinate across product, project management, IT, marketing, operations and other relevant teams and stakeholders to shepherd work through the product life cycle from discovery to deployment and adoption. Define feature sets and capabilities to deploy across all digital acquisition and self-service journeys to achieve the client’s strategic and operational goals, articulating the roadmap and the approach to audiences across all levels of the enterprise. Improve digital journeys of the Credit Union’s members, drive service standardization, and improve platform performance and adoption. Lead and evolve a team of digital product managers and product owners. The Ideal candidate is intellectually curious, analytical, a do-er, and comfortable navigating between the big ideas and executional realities to create an achievable strategic product vision.
Facilitate the Credit Union’s growth through the continuous adoption and performance evolution of the client’s digital channels, with a particular emphasis on member needs fulfillment, advocacy, and delivery of exceptional experiences and market-leading feature sets. Lead the migration of self-service transactions from our human channels to our digital self-service solutions.
Required Skills & Experience EDUCATION: Bachelor’s Degree in Computer Science, Human-Computer Interaction, Design, Management Information Systems and/or comparable experience. Master’s degree highly preferred. EXPERIENCE: 10+ years experience in product management, with at least 7 years in a leadership role focused on online and mobile products preferably within the financial services industry. KNOWLEDGE / SKILLS: Deep understanding of the financial services e-business technologies (online and mobile banking, account opening, digital experience platforms, etc.) UX/UI and service design principles, and industry best practices. Comfortable navigating between the big ideas and executional realities to create an achievable strategic product vision. Biased toward action, and are willing to make commitments and trade-offs with other leaders to remove impediments for your team; you are a leader obsessed with delivering value in an iterative way focusing on minimum viable product capable of succeeding in the market. Possess a solid knowledge of frontend and backend technologies and frameworks commonly used to power self-service experiences. Ability to translate significant volumes of information into a concise format. Demonstrated strong analytical skills to identify and apply appropriate metrics to digital initiatives. Vendor management experience. Ability to analyze, interpret and synthesize data. Translate findings into actionable information including member/prospects profiling and trend analysis. Strong qualitative and quantitative analytical skills. Ability to think creatively and strategically, but a willingness and desire to "roll up your sleeves." Proven ability to communicate the values of the organization and to exemplify the highest level of interpersonal, presentation, facilitation, and communication skills. Proven project management skills and an ability to execute successfully on complex projects. Confidence to advise senior leadership on relevant progress.
Physical Required Abilities: Effective oral and written communication skills required to varying levels of analytical daily tasks. Must possess sufficient manual dexterity to skillfully operate standard office equipment such as a personal computer, VOIP telephone, printers, scanners, etc. Required to be on call 24 hours a day, seven days a week, in order to ensure timely and appropriate resolution of any issue that may arise regarding resources under scope of responsibility. Required to carry a company-supplied mobile device for trouble and emergency notification purposes. Prolonged sitting throughout the workday with occasional mobility required. Corrected vision within the normal range. Hearing within normal range. A device to enhance hearing will be provided if needed. Occasional movements throughout the department daily to interact with staff, accomplish tasks, etc. Travel locally, statewide and throughout the United States. Overnight travel and evening schedules included. Unusually long work hours may be required to accomplish tasks.
What You Will Be Doing
Daily Responsibilities Support the VP Digital UX & Product Management in creating a long-term digital strategy and tactics that proactively deliver the client’s vision, culture and brand and ensures that the performance of digital channels align with the Credit Union’s strategic plans. Lead product management and associated activities related to the company’s member-facing consumer and business digital systems. Champions creative, innovative as well as tried and true approaches to solving complex problems to ensure the successful delivery of large-scale, strategic efforts. Develop and articulate a clear product strategy and vision, aligning the product roadmap and product goals with the Company’s overall goals, market trends, and member needs. Oversee the product planning process by collaborating with cross-functional teams, prioritizing features, defining requirements, and creating a product roadmap for the entire digital product development lifecycle. Lead and inspire a team of product managers and product owners, and coordinating their activities to ensure that they meet the key performance indicators (KPIs) while fostering collaboration with IT, EPMO, product management, marketing, and other departments. Monitor the market landscape, conduct competitive analysis, and stay updated on industry trends to ensure the digital channel remains highly competitive while addressing evolving member needs. Translate member needs and market opportunities into new or enhanced services and features, and works closely with IT, Marketing, Operations and others to generate and preserve revenue, acquire new members, maximize profitability and ensure member satisfaction. Successfully plan product launches by collaborating with product marketing, IT, project management and other teams to develop go-to-market strategies, positioning, messaging, and pricing. Closely collaborate with the User Experience team to build and promote a direct and modern association between the client and its members through superb digital experiences. Lead, coach and develop the Digital Product Management team. Participate in market research, validation, and white space analysis to identify opportunities for new or existing features and functionalities. Partner with Marketing/Martech, IT and other LOB stakeholders to build and effectively execute roadmaps reflected in the credit union's broader portfolio planning. Communicate regularly with other leaders to advise and discuss strategies and action plans to promote digital adoption for self-service transactions and product acquisition. Develop and maintain an understanding of the pertinent regulatory requirements and risks inherent to job responsibilities, establish, and maintain control activities that mitigate those risks consistent with the Credit Union’s risk appetite, and ensure operational integrity and compliance with applicable regulations.
