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Sr Manager Communications

2 months ago


Grand Rapids, United States Meijer Full time

As a family company, we serve people and communities. When you work at Meijer, you’re provided with career and community opportunities centered around leadership, personal growth and development. Consider joining our family – take care of your career and your community

Meijer Rewards

Weekly pay

Scheduling flexibility

Paid parental leave

Paid education assistance

Team member discount

Development programs for advancement and career growth

Please review the job profile below and apply today

The External Communications Senior Manager role is highly visible and responsible for leading the external communications function for Meijer. This role is critical to the company’s success as it helps the business connect with external stakeholders in ways that drive sales, increase brand loyalty, and support the company’s strategic priorities. The position reports to the Vice President, Communications & Community Engagement and is part of the company’s Communications & Community Engagement department.

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What You'll be Doing:

Develop and manage external communications strategies that help the company achieve key priorities and objectives across its full six-state footprint

Ensure our external communications strategies, communications, and content meet the company’s quality standards

Lead our reputation measurement and optimization program, including reputation measurement with a third-party

Provide communications counsel to the Vice President, Communications & Community Engagement and the Senior Leadership team

Lead the company’s external communications channel strategy

Serve as a primary media spokesperson for the company and help train others to serve as spokespeople for specific situations

Regularly bring forward recommendations to improve the External Communications function

Play a lead role in issues and crisis management, helping to manage sensitive issues across the business

Lead a culture where data and measurement informs and guides work

Ensure direct reports (2) and agency partners are providing thoughtful counsel and producing high-quality work

Help direct reports grow and develop their skills

Play a leadership role in external events including grand openings, press conferences, speaking engagements, and communications for the Meijer LPGA Classic for Simply Give

This job profile is not meant to be all inclusive of the responsibilities of this position; may perform other duties as assigned or required

What You Bring with You (Qualifications):

Bachelor’s Degree in Communications, Public Relations, Journalism, or related fields.

Minimum 12 years communications experience in a corporate or agency setting

Strong business acumen with demonstrated ability to identify news opportunities, link strategies to external communication campaigns, deliver results and adjust plans as appropriate

Exceptional intrapersonal skills and the ability to provide counsel to team members at all levels, including senior leadership

Proven ability to build trust and respect among internal partners

Strong storytelling skills

Clear understanding of how to engage external stakeholders in both traditional and modern ways

Experience building relationships with, and managing print, broadcast, and online editorial news media

Experience with crisis and issues management

Extremely strong writing capabilities

Strong, collaboration and organizational skills

Enthusiasm and a calm demeanor suited for working in a fast-paced environment