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Digital Content Producer

2 months ago

Rock Island, United States Nexstar Media Group Full time
The Digital Content Producer needs the ability to multi-task -- balancing multiple stories while creating content for social media. The ideal candidate will think outside-the-box to craft stories with a unique presentation. We're looking for a writer with a voice: someone who can cut through the clutter and noise.

Essential Duties and Responsibilities :
  • Develops and leads winning strategy for station content
  • Expert understanding of Facebook, Twitter, and other social media platforms
  • Reviews copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines
  • Use our Social Media and Website to build and reinforce brand recognition and drive viewers to television
  • Determines a story's emphasis, length, and format, and organizes material accordingly
  • Research and analyze background information related to news stories in order to be able to provide complete and accurate information
  • Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions
  • Pitches on-brand local and trending stories during morning meetings
  • Checks reference materials such as books, news files or public records to obtain relevant facts
  • Shoots and edits content for on-air and digital
  • Produces reports for all platforms
  • Ensures that all content meets company standards for journalistic integrity and production quality
  • Builds and calendars digital campaigns to promote local shows and specials.
  • Writes stories for the web and other digital platforms
  • Performs other duties as assigned
  • Finds new ways to use Social Media and our website to engage with viewers


Requirements & Skills :
  • Degree in Journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred
  • Proficiency in Associated Press style, Adobe Photoshop and Basic HTML preferred
  • CSS, Flash and other relevant technology skills is a plus
  • Maintain positive work environment through active team participation and cooperation with co-workers in all departments
  • Responds positively to feedback
  • Candidates should have strong grammatical skills with a demonstrated ability to edit and self-edit. Experience writing for an online audience and knowledge of AP style is a plus. The ideal candidate will have familiarity with content management systems and SEO

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