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Strategic Marketing Analyst

3 months ago


Mounds View, United States Medtronic Full time
Job DescriptionMin Salary USD68,000Max Salary USD102,000TravelNo

Careers that Change Lives 

The Defibrillation Solutions (DS) business unit relentlessly strives to improve and save the lives of people around the world who are living with heart failure and who are at risk for sudden cardiac arrest. Our industry leading portfolio is primarily centered around implantable cardioverter defibrillators (ICD) and cardiac resynchronization therapy defibrillators (CRT-D). We are part of the Cardiac Rhythm Management (CRM) integrated operating unit and our portfolio is among the largest revenue and margin contributors across Medtronic.  

As the Strategic Marketing Analyst, you will lead initiatives that help shape and inform business critical decisions. You will build and update global market models to help us estimate market trends, competitive activity, and our company’s growth trajectory. You will help facilitate bi-annual sessions with key stakeholders around the world to gather data to help refine assumptions for the models. As such, you will be the source of truth for assumptions built into the model and will provide thought leadership on additional potential scenarios our markets could face. Finally, the person in this role will help track and communicate upstream competitive activity on behalf of our team. 

This newly created role will report directly to the Vice President of DS Portfolio Strategy and Business Development. 

 

Day in the Life 

      • Co-host and facilitate a market assumptions session with regional and business unit partners 

      • Gather assumptions about market trends from analyst reports and market research 

      • Refine market models – in collaboration with Finance – to reflect updated assumptions in all models 

      • Collaborate with upstream portfolio and Finance team members to aggregate models for a singular model 

      • Support management team during Strategy Planning and Annual Operating Plan processes 

      • Create a “cheat sheet” of market model assumptions that can be referenced by business unit partners 

      • Attend trade shows to understand the market and monitor activity of current and emerging competitors 

      • Provide updates on upstream competitive activities to business unit leaders and partners 

 

Who you are: 

      • You are passionate about our innovation and its impact on patient lives 

      • You have analytical aptitude which helps construct robust models the business can rely on 

      • You enjoy utilizing the output from your analytical work to tell an accurate and compelling story 

      • You are intellectually curious and ask questions to ensure we consider multiple perspectives 

      • You enjoy solving challenges by collaborating with others 

 

Inclusion & Diversity 

We seek out and hire a diverse workforce at every level: We need fresh ideas and inclusive insights to continue to be an innovative industry leader — that’s why we make it a point to seek out, attract and develop employees who are patient-centric, passionate, and who represent the same wide variety of life experiences as our patients. To learn more about Inclusion & Diversity at Medtronic, click here. 

This role is based in Minneapolis, Minnesota and may be open to remote for qualified candidates. 

Must Have: minimum requirements 

        • Bachelors degree 

        • Minimum of 3 years of relevant experience in marketing, finance, accounting, or business consulting 

        • Proficiency with Excel building quantitative models 

        • Ability to simplify complex information 

 

Nice to Have 

        • Previous experience in an analyst role 

        • Market modeling expertise 

        • Workshop facilitation skills 

        • Cross-functional collaboration  

        • Previous medtech experience, specifically in cardiac rhythm management 

        • Market research 

        • Business or strategy consultant experience 

        • Excellent written & verbal communication skills 

        • Experience in working with global teams 

        • Experience working in a complex, matrixed environment across business units  

 

 

About Medtronic 
 
Together, we can change healthcare worldwide. At Medtronic, we push the limits of what technology, therapies and services can do to help alleviate pain, restore health and extend life.  We challenge ourselves and each other to make tomorrow better than yesterday. It is what makes this an exciting and rewarding place to be. 
 
We want to accelerate and advance our ability to create meaningful innovations - but we will only succeed with the right people on our team. Let’s work together to address universal healthcare needs and improve patients’ lives. Help us shape the future. 
 
 

Physic

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