Regional Vice President of Sales

4 weeks ago


Sevierville, United States Bluegreen Vacations Full time

Provide daily leadership and management of activities of the sales and multi-site operations, or over a specific revenue amount. Create a positive work environment in Sales, Marketing and Operations by maintaining the highest level of ethics and integrity consistent with applicable regulatory standards and Bluegreen’s Vacations core values.

  • Effectively manage the DOS, DOM, and sales management at multi-site locations/over a specific revenue amount to meet and/or exceed operational goals.
  • Responsible for understanding program products, services, processes, performance, and regulatory issues.
  • Utilize reports to continuously analyze all aspects of the sales and marking operations.
  • Identify opportunities to shape behaviors through continuous improvement of customer service, conversion, and operational efficiencies to ensure business goals and key performance targets are met.
  • Maintain detailed knowledge of the vacation ownership market, including competitor products and services, marketing strategies, technology, and general industry trends.
  • Foster an environment of respect, trust, and positive morale.
  • Conduct daily leader walks at home site, and during site visits to other locations – look, listen and feel.
  • Create a culture of accountability.
  • Ensure appropriate staffing levels for immediate needs and 30, 60 and 120 days out in accordance with the FATS report.
  • Ensure monthly/quarterly performance reviews are completed by all sales management.
  • Analyze tour flow, waves, slots, and penetration rates for maximum output.
  • Review P&L statements monthly.
  • Review sales reports daily.
  • Ensure the sales organization adheres to all approved sales processes, sales training programs, verbiage, and approved collateral.
  • Uphold Sales Integrity by ensuring all sales leaders are responding with a sense of urgency to guests concerns and to the Sales Escalation Log.
  • Review Medallia reports to identify trends, determine the appropriate action required, and implement solutions.
  • Ensure the highest level of customer service to current and prospective owners to maintain a positive brand image and company reputation.
  • Identify areas of process improvement and leverage best practices by working with appropriate corporate resources as necessary.
  • Ensure administrative functions and duties are assigned and completed according to Company standards, including timekeeping, contracts, and personnel action forms.
  • Maintain a positive relationship with all departments, including Resorts, to maximize the service needed to sustain the business.
  • Maintain the highest quality of staff through effective recruiting, hiring, retention, coaching, succession planning and training.
  • Effectively manage and deliver required sales targets within the sales/marketing teams.
  • Train, evaluate and monitor employee performance goals and personal development programs.
  • Meet or exceed the sales location revenue and profit objectives.
  • Adhere to and administer Bluegreen's sales policies and guidelines by representing the company in an ethical, moral, and professional manner.
  • Support all marketing/operational success strategies.
  • Promote an open-door culture.
  • Meet with the sales team to review targets and areas of focus.
  • Control, deliver and manage multi-site calls and virtual meetings.

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