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Brand Partnerships Manager, RL Marketing
2 months ago
Brand Partnerships Manager, RL Marketing Responsibilities:
- Develop and execute a comprehensive brand partnership strategy aligned with RL business objectives. Identify, pursue, and secure strategic partnerships with key brands, agencies, and industry players.
- Foster and maintain exemplary relationships with all current and future external partners and agencies.
- Lead cross-functional teams to ensure successful partnership execution, including product, marketing, and sales teams.
- Collaborate with internal stakeholders to integrate partnerships into overall marketing strategies. N
- Negotiate and manage partnership agreements, ensuring mutually beneficial terms. Collaborate with leadership to manage budgets for partnership initiatives.
- Stay up-to-date on industry trends, identifying opportunities for innovative partnerships.
- Ensure high level execution of partnership with a goal to over-deliver for both partner and RL.
Minimum Qualifications:
- Bachelor's degree or equivalent marketing experience 10+ years experience in partnership marketing
- 5+ years experience in a brand partnerships for consumer brands
- 5+ years experience working on consumer technology brands/products/channels
Preferred Qualifications:
- Experience working across marketing channels and influencing product and service experience
- Experience developing brand strategy for world-renowned companies
- Experience demonstrating the return of marketing investment in the short- and long-term
- Experience leading fast growing, cross-functional teams
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