Associate Director, Product Discovery
1 month ago
We inspire purpose-filled living that brings joy to the modern home. With a team of more than 8,000 associates spanning 130 store and distribution locations across the U.S. and Canada, we achieve together, drive results and innovate to inspire. Drawn together by a shared passion for our customers and a spirit of fun, we deliver high-quality home furnishings that are expertly designed, responsibly sourced and bring beauty and function to people’s homes. From the day we opened our first store in Chicago in 1962 to the digital innovations that engage millions of customers today, our iconic brand is over 60 years in the making—and our story is still unfolding.
We’re here for it. We think you should be too. We’re looking for a driven professional with an inclusive mindset to join our team as the Associate Director, Product Discovery.
The Associate Director, Product Discovery will be accountable for the strategic direction and implementation of different components of customer product discovery on and off-site to maximize product visibility and conversions. They will work with Brand Merchandising and Product Management teams to craft a seamless navigation experience with user-friendly filters, sorting options, and personalized recommendations as well as fine-tune internal search for optimal product discovery. They will also oversee SEO efforts and manage SEO vendors to enhance organic search ranking and product visibility.
This is a hybrid position that requires 4-days at the Northbrook, Illinois office
A day in the life as an Associate Director, Product Discovery…
Set the vision while centralizing product discovery strategies and managing process change to deliver a transformed foundation for growth across all brands within Crate and Barrel Holdings (CBH)Gather requirements through Brand Merchandising, Site Analytics, and Customer Research to identify opportunities to optimize all product discovery mechanisms (navigation, search, recommendations, etc.) for ideal selling and brand goalsEnsure alignment in global product discovery strategy as new features or tools are identified and rolled outDevelop and manage dashboards for product discovery, providing data-driven insights for brand-specific prioritizationManage SEO efforts in collaboration with Marketing teams to develop a unified search strategy encompassing paid and organic channelsCommunicate product discovery strategies and results effectively to key stakeholders across departments (e.g., C-Suite, Marketing, Sales)Build strong relationships with internal and external partners (e.g., SEO agencies, data providers) to ensure successful collaborationOversee the implementation of automation solutions to streamline site operations tasks related to product discoveryFocus on underlying data streams to automate and optimize various discovery areasLead and mentor a team of Managers and Associates, fostering a culture of innovation and continuous improvementCentralize product discovery functions, ensuring project management and clear ownership of initiatives
What you’ll bring to the table…
Strong understanding of SEO best practices, UX principles, and data analysis techniquesProven track record of developing and implementing successful product discovery initiativesUnderstanding of how AI and advanced learning technologies can be leveragedExperience in Ecommerce site operations for multiple brands and product discovery strategiesExperience managing vendors and vendor tool roadmapsProficiency in Ecommerce platforms and relevant technologiesData-driven approach with the ability to analyze insights and recommend optimizationsStrong understanding of SEO best practicesKnowledge of paid search marketing strategiesWe’d love to hear from you if you have…
7 years experience in Ecommerce Merchandising, Product Discovery or Strategy experience in a retail environment5 years experience in Ecommerce Site Operations3 years experience in managing/leading teams, fostering a culture of innovation and continuous improvementExperience with automation tools and methodologiesStrong analytical skills with the ability to interpret data and translate insights into actionable recommendationsExcellent communication and collaboration skills to work effectively with cross-functional teams
#li-hybrid
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