Digital Marketing Specialist, Marketing

3 weeks ago


Carlsbad CA, United States USAopoly Inc Full time

TITLE: DIGITAL MARKETING SPECIALIST

MARKETING


Full-time Digital Marketing Specialist position available with Carlsbad, CA-based board game company.


Marketing Services Manager


Status: Full-time


Summary: The Digital Marketing Specialist is a savvy digital marketer with a proven ability to run multi-channel paid media campaigns as well as lead overall digital marketing initiatives as it relates to website, email, and social media. This individual will manage and oversee all paid traffic initiatives, consumer-facing email campaigns, develop strategies, run tests, analyze campaign results, and implement optimizations.

Marketing, New Business, Creative, Product Brand Management, Sales, Customer Support and IT. Work with outside parties including licensors, advertisers, sponsors, media, agencies, and consultants.

Digital Advertising - strategize, build, and optimize digital advertising efforts across appropriate platforms to amplify The Op Games' products and priorities.
Digital Marketing - Oversee and manage various digital marketing efforts including, but not limited to, strategizing, monitoring, collecting, and reporting on omnichannel platforms.
Provide Support for the Marketing Services Team and Product Marketing Team - work closely with others in the department to ensure efforts across social media, website, and consumer/retail email distribution are conducive to overall product marketing strategy.

Manage all paid digital efforts
Manage other digital marketing efforts including, but not limited to, email marketing, omnichannel/retail marketing, and website/ecommerce support
Find and implement new opportunities in search, social, lead generation, SMS, email, and display advertising
A/B testing across multiple channels
Work with other members of the team to ensure the paid strategy complements and amplifies all marketing initiatives

General Marketing Support:

Other support as assigned including, but not limited to: assisting the marketing team with planning, brainstorming, budgeting, presentations, events, trade shows, customer service, proofing, file organization, meeting note-taking, and other support tasks.


60% Digital Advertising Implementation (planning, building, optimization)
15% General Marketing
Minimum 3+ years of marketing experience, with a proven track record in team management.
Digital advertising including social media and search paid advertising platforms (META, TikTok, Google Ads, Amazon, Walmart, etc.)

Experience with analytics suites (Google Analytics, Facebook Analytics, Google Search Console, etc.)
Website management and CMS platforms (Wordpress, Shopify)
Email marketing platforms (Klaviyo, Mailchimp)
Proven working experience in digital marketing, particularly within the industry
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Facebook Analytics.)
Experience in setting up and optimizing PPC campaigns on all major search engines
Working knowledge of HTML, CSS, and JavaScript development and constraints

95% onsite, 5% travel.

Knowledge of collectible, toy, or board game industry preferred.

Knowledge of pop culture (film, TV, comic book, graphic novel, anime, video game, tabletop game, literature, toys, collectibles) r



For more information, or to apply now, you must go to the website below. Please DO NOT email your resume to us as we only accept applications through our website.



  • Carlsbad, United States USAopoly Full time

    USAOPOLY, INC. JOB DESCRIPTION TITLE: DIGITAL MARKETING SPECIALIST DEPARTMENT: MARKETING Full-time Digital Marketing Specialist position available with Carlsbad, CA-based board game company. Salary Range: $55,000...


  • Carlsbad, United States Fluidra North America Full time

    Fluidra, a global leader in the pool industry, is seeking a talented **Marketing Specialist** to join our innovative marketing team onsite in Carlsbad, CA. If you have a passion for marketing and data, this could be the perfect opportunity for you! Here’s what you can expect as a member of the Fluidra marketing team: - You’ll work on a variety of...


  • Carlsbad, United States Fluidra North America Full time

    Description Fluidra, a global leader in the pool industry, is seeking a talented Marketing Specialist to join our innovative marketing team onsite in Carlsbad, CA. If you have a passion for marketing and data, this could be the perfect opportunity for you! Here's what you can expect as a member of the Fluidra marketing team: You'll work on a variety of...


  • Carlsbad, United States CareerBuilder Full time

    Job Description: Overview: We are seeking a motivated Digital Marketing Intern to join our team. This internship offers an exciting opportunity to gain hands-on experience in online marketing strategies and tactics. The ideal candidate will have a passion for marketing, excellent communication skills, and a willingness to learn in a fast-paced environment....


  • Costa Mesa, CA, United States King's Seafood Company Full time

    King's Seafood Company has continued to see our restaurants get busier and busier, with new restaurant openings on the way and increasing guest counts, we are hiring for our Marketing team. We’re seeking a versatile new member of our small marketing team. We’re elevating our digital presence, and we need someone to manage and enhance all social. We’re...


  • Carlsbad, United States Thermo Fisher Scientific Full time

    As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals...


  • Carlsbad, United States Thermo Fisher Scientific Full time

    **Market Development Specialist III** **R-01241968** As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer! We provide our global teams with the...


  • Carlsbad, United States Thermo Fisher Scientific Full time

    **Market Development Specialist III** **R-01241968** As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer! We provide our global teams with the...


  • Carlsbad, United States Hot Dog on a Leash Full time

    Hot Dog on a Leash is a premier dog training facility located in Carlsbad, CA. We specialize in providing top-notch training services including our Boot Camp, Service Dog program, and Board & Train program. Our mission is to help dogs and their owners live happier, healthier lives through effective training and care. **Position**: Marketing Outreach...


  • Pleasanton, CA, United States Abbott Full time

    Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.Working at...


  • Carlsbad, United States Thermo Fisher Scientific Full time

    At Thermo Fisher Scientific, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life - to enable our customers to make the world healthier, cleaner and safer. We provide our teams with the resources needed to achieve individual career goals while taking science a step beyond...


  • San Francisco, CA, United States Simera Full time

    Unlock your remote work journey: you shine, we match you! Once you apply, you will be receiving your profile link in the next 24 hours. After applying you will need to complete your profile and receive follow-ups from our talent advisors, and our AI platform will do the rest. Summary: We are seeking a dynamic and well-rounded Marketing Lead with a...

  • Marketing Coordinator

    2 months ago


    Carlsbad, United States Rouleur Brewing Full time

    Are you passionate about craft beer and leading an active lifestyle? If so, read on! **Responsibilities**: - Collaborate with our team to develop and implement marketing strategies - Create and manage all social-media efforts - Conduct research on market trends and competitors - Utilize Adobe Creative Suite for design projects - Optimize content for SEO...


  • Carlsbad, United States Thermo Fisher Scientific Full time

    **Market Development Manager** **R-01246746** As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer! We provide our global teams with the...


  • Carlsbad, United States Thermo Fisher Scientific Full time

    **Market Development Manager** **R-01236249** As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer! We provide our global teams with the...


  • Carlsbad, United States Reef Full time

    n We are looking for an enthusiastic, proactive, Growth Marketing Manager to join our fast-growing Ecommerce business. This position will report to the Director of Digital Marketing and sit within the Direct-to-Consumer department. You will be responsible for driving growth marketing campaigns that deliver REEF.com revenue and profitability. You will...


  • Carlsbad, United States Reef Full time

    We are looking for an enthusiastic, proactive, Growth Marketing Manager to join our fast-growing Ecommerce business. This position will report to the Director of Digital Marketing and sit within the Direct-to-Consumer department. You will be responsible for driving growth marketing campaigns that deliver REEF.com revenue and profitability. You will...


  • Carlsbad, United States Reef Full time

    n We are looking for an enthusiastic, proactive, Growth Marketing Manager to join our fast-growing Ecommerce business. This position will report to the Director of Digital Marketing and sit within the Direct-to-Consumer department. You will be responsible for driving growth marketing campaigns that deliver REEF.com revenue and profitability. You will...

  • Marketing Associate

    3 weeks ago


    Carlsbad, United States Success Resources America Full time

    Job Description We are looking for a Marketo Specialist to work within the marketing acquisitions team, and alongside the CRM manager to integrate Marketo with Netsuite (an Oracle platform) and launch new campaigns in 2019. If you are motivated, energetic and ambitious; if you enjoy coming up with effective solutions, working towards achieving goals, and...

  • Mgr., Growth Marketing

    2 months ago


    Carlsbad, United States CareerBuilder Full time

    n We are looking for an enthusiastic, proactive, Growth Marketing Manager to join our fast-growing Ecommerce business. This position will report to the Director of Digital Marketing and sit within the Direct-to-Consumer department. You will be responsible for driving growth marketing campaigns that deliver REEF.com revenue and profitability. You will...