Director, Software Project Management

Found in: Jooble US O C2 - 2 weeks ago

Washington DC, United States Mattermost Inc Full time

Mattermost provides secure, workflow-centric collaboration for technical and operational teams that need to meet nation-state-level security and trust requirements. We serve technology, public sector, national defense, and financial services industries with customers ranging from tech giants to the world’s largest banks, to the U.Our self-hosted and cloud offerings provide integrated workflow automation, AI-acceleration, ChatOps with team messaging, audio calling and screen share on an open core platform vetted and deployed by the world’s most secure and mission critical organizations.
We co-build the future of collaboration with over 4,000 open source project contributors who’ve provided over 30,000 code improvements towards our shared product vision, which is translated into 20 languages.
You will own all aspects of social, field, email, events, and digital marketing. Working closely with sales, product management, brand, product marketing, and operations you will find cost efficient ways to boost current revenue sources. You will have direct reports that are in-place and highly skilled at digital marketing, web development and analytics, as well as potential work with agencies and contractors. Drive customer acquisition strategy, development, growth, and engagement that maps to company goals in pipeline and revenue.
Own the demand gen and growth pipeline number working with the team to define the global integrated campaign plan, channel mix, and budget to drive net new and expansion leads across all segments globally. These segments include, America’s, EMEA, APAC as well as US Federal, and Global Public Sectors.
Drive open source software usage to paid versions of Mattermost.
Set our growth strategy quarterly by estimating the pipeline and revenue impact of campaign investments across a diverse set of high-quality marketing channels.
com web interactions that drive prospects and customers to engage in buying decisions that qualify as a sales accepted lead.
Develop and manage the demand generation and customer acquisition budget, allocating resources effectively to maximize campaign performance and return on investment (ROI).
Provide guidance and best practices to our digital marketing efforts around, paid search, display, video, social advertising and content syndication programs.
Provide expertise with attribution and use those metrics throughout the marketing funnel and across multiple channels (social media, advertising, content & digital marketing) to drive outcomes.
Spend a significant amount of time analyzing what works, what does not, iterating fast, similar to an agile software development environment.
Lead and grow a team of campaign and digital marketers by being hands-on with execution while mentoring and coaching the team.
Establish processes and tools for project management and team productivity that ensures transparency and accountability across teams.
Minimum 8 years experience in B2B software marketing focused on enterprise and public sector clients.
Clear understanding of new logo acquisitions and growth techniques within the install-base of customers.
Hands-on expertise in developing and executing integrated campaigns with multiple channels in paid and owned media including organic, paid digital, email, trials, content syndication, ABM.
Expertise in demand generation metrics and approaches to test and optimize them including the use of Salesforce, Marketo, intent and attribution platforms, etc.
Deep data and funnel metrics understanding. Budget allocation and management experience with a keen sense for staying within budget and ahead of schedule.
Strong experience managing and developing high-performance teams.
Bachelor's degree required; MBA desirable.
$We are a remote-first company with staff living and working across the globe.We are currently hiring staff in these countries/regions:
We are constantly working towards adding more countries/regions to this list, but first we need to make sure we are compliant with local laws and regulations, which takes time.
We embrace diversity and invite applications from people from all walks of life. We don't discriminate against staff or applicants based on gender identity or expression, sexual orientation, race, religion, age, national origin, citizenship, disability, pregnancy status, veteran status, or any other differences. Also, if you have a disability, please let us know if there's any way we can make the interview process better for you;

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