Marketing Manager

4 weeks ago


Boston MA, United States The Computer Merchant, LTD. Full time

Job Title : Senior Marketing Manager - Hybrid Schedule Location: Boston, MA - 3 Days a Week Onsite in Boston, MA Wage Range: 40-43/hour Job Number: 24-00960 Job Description: Our client, a global bank, has an immediate opening for a Senior Marketing Manager to work a hybrid 3 days per week onsite schedule from their Boston, MA office. The marketing manager develops the marketing strategy, plans and events to create brand awareness and drive revenue. Performs research and analysis in order to define market segments and understand the competitive landscape. Establishes product, service and promotional priorities based on projected results considering overall short and long term returns against the assets and resources expended. Coordinates with other functional areas to ensure marketing priorities are consistent with corporate strategic and operational plans. Assesses market penetration and customer satisfaction. Creates and oversees production of promotional materials to support product and sales initiatives. Supports internal communications, marketing, training, motivational and incentive development efforts. Identifies and implements procedures and systems to ensure the Company's marketing activities are consistent and as efficient as possible while meeting internal and external customer needs. Responsibilities:Coordinate, implement and oversee direct and digital marketing acquisition campaigns for a range of products and services from agency kick-off to art and list files to vendor. A good understanding of how to:Run agency kick-off meetings and partner with agencies to build multi-channel campaigns Run creative reviews with marketing leadership Run list kick-offs and serve as liaison between data teams and campaign list generation Lead projects as part of cross functional team managing stakeholders Keep campaigns on track Core Requirements:Bachelor's degree in marketing, communication, direct mail, digital marketing or related fields Unparalleled work-ethic, willingness to take on role enthusiastically and hit the ground running 5-7 years of related job experience Strong problem-solving skills Exceptional attention to detail Exceptional communication skills, managing open dialog on status and setting right expectations Exceptional project management skills ensuring projects are delivered on time, error-free. Ability to manage several campaigns simultaneously and talent working under pressure In-depth knowledge of running B2B and B2C campaigns Equal Opportunity Employer Veterans/Disabled * While an hourly range is posted for this position, an eventual hourly rate is determined by a comprehensive salary analysis which considers multiple factors including but not limited to: job-related knowledge, skills and qualifications, education and experience as compared to others in the organization doing substantially similar work, if applicable, and market and business considerations. Benefits offered include medical, dental and vision benefits; dependent care flexible spending account; 401(k) plan; voluntary life/short term disability/whole life/term life/accident and critical illness coverage; employee assistance program; sick leave in accordance with regulation. Benefits may be subject to generally applicable eligibility, waiting period, contribution, and other requirements and conditions.



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