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Senior Account Executive, Lifestyle
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Miami, FL, United States Together Group Full timeSenior Account Executive, LifestyleDepartment: Lifestyle Employment Type: Full Time Location: PURPLE Miami Compensation: $60,000 - $65,000 / year Description PURPLE is looking for a Senior Account Executive to join our dynamic Lifestyle division. The ideal individual will have hospitality, travel, and F&B experience at a PR agency. This individual will play...
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Senior Account Executive, Lifestyle
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Senior Account Executive, Lifestyle Department: Lifestyle Employment Type: Full Time Location: PURPLE Miami Compensation: $60,000 - $65,000 / year Description PURPLE is looking for a Senior Account Executive to join our dynamic Lifestyle division. The ideal individual will have hospitality, travel, and F&B experience at a PR agency. This individual will play a key role across multiple accounts and must be a go-getter with a proven pitching track record. This is an exciting opportunity that promises to offer rewarding work and professional development in an environment where drive, an upbeat spirit, and a commitment to exceed expectations are essential. Key Responsibilities Proactively pitch story ideas to achieve maximum editorial placement across your clients Participate in the creation of strategic communications plans. Ideate, template and organize ideas as well as present to clients. Brainstorm creative programmatic ideas and generate corresponding publicity strategies to enhance PR campaigns, going beyond the role of the traditional press office Support senior team on campaign execution, including programming, activations and events Facilitate smooth day-to-day function of each account team, providing support from above and below as requested and required. Consistently produce high quality internal and external communications content Support with event logistics pertaining to partnerships and collaborations Analyze coverage across online and print, and leverage added value from all PR activity Conduct research on both brands, products, and industry to support the development of client plans and new business proposals General media monitoring across clients and all competitors Develop weekly and monthly media reports for clients Oversight and compilation of weekly client agendas and recaps Management of Account Coordinators and Interns Skills, Knowledge and Expertise 3-4 years of relevant working experience; Lifestyle, Hospitality, F&B PR experience is preferred Superior knowledge of media landscape and existing media contacts Successful placement of client news in relevant luxury, lifestyle media Ability to manage multiple accounts simultaneously Excellent written and verbal skills Understanding the influencer and digital world Exhibits creative thinking A team player who is invested and dedicated #J-18808-Ljbffr
