Colorado Springs sales rep

2 weeks ago


Fort Collins, United States Distillery 291 Full time

Job Overview

Represent 291 Colorado Whiskey in our home state Responsible for day-to-day sales to on-premise and off-premise accounts, including sales, outreach, education, tastings and events, and account relations. Performs functions to open new accounts. Full-time. Base salary plus commissions.

Responsibilities and Duties:

  • Promote and sell 291 Colorado Whiskey, achieving appointed sales targets and visibility objectives assigned in both On-Premise and Off-Premise sectors according to goals distributed by management
  • Develop sales skills and knowledge of the 291 brand story, products, services, and customers by working closely with supervisor and other team members.
  • Implement and evaluate promotional activities (i.e. in-store tastings, staff educations, and other assigned programming)
  • Successfully utilize the CRM tools provided in order to create effective market habits
  • Conduct frequent and strategic account visits according to work plan and account coverage, including assessing customer needs, suggesting products and services, and coordinating delivery dates.
  • Build impactful relationships with customers on all levels within the business environment
  • Manage new account opening monthly quota
  • Ensure depletion rate and optimum stock level within all active accounts
  • Conduct frequent brand trainings and tastings
  • Utilize social media to creatively and professionally promote brand within market
  • Provide detailed weekly reports on market progress, account visits, and brand growth within territory. Execute all deliverables in a timely manner in accordance with Sales Team SOPs.
  • Be flexible with working schedule based on market demand (i.e. including evenings and weekends)
  • Think outside of the box when developing market-specific events and programming
  • Maintain a monthly budget in accordance with management instructions
  • Communicate local market trends and competitor activities frequently
  • Engage in appropriate and professional behavior to thoughtfully champion the brand at all time
  • Responsible for merchandising activities to make room for more product placement including stocking shelves, cleaning shelves, stocking cold boxes and building displays.
  • Troubleshoot and handle customer related inquiries.
  • Follow established procedures and guidelines

Qualifications:

  • Dynamic story teller with strong interpersonal and communications skills.
  • In-depth knowledge of prospective sales territory
  • Understanding of On and Off-Premise basic practices preferred
  • General merchandising, event coordination, and presentation knowledge
  • Results-Focused
  • Capable of autonomously driving business
  • Must have reliable transportation and flexible part-time or full-time schedule, including ability to work nights and weekends on promotional activities and other account activities
  • Prior sales, beverage alcohol industry, and/or hospitality experience preferred.
  • Must be twenty-one (21) years of age.
  • Must have a valid driver’s license with no restrictions and good driving history
  • Wine, Beer, and Spirits Certifications are a plus.
  • Educational background in Marketing, Business or relevant field is a plus




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