Influencer Relations, Manager
3 weeks ago
At 2 Degrees, we’re a team of creatively driven innovators and inspired entrepreneurs pushing the boundaries of pop culture. We influence culture by developing unmatched relationships with those who create it.
We are seeking an Influencer Relations Manager to join the team. You must have a passion for music and entertainment and possess knowledge of the talent space, youth culture, including Celebrities and Content Creators on Instagram, TikTok, YouTube, Snapchat, etc.
Our client is a global music streaming service in the music, audio and consumer technology space.
Key Responsibilities:
- Strong interest content creators sharing entertainment and pop-culture news, and on the pulse of consumer, market, cultural evolutions to identify opportunities to share with our core members and audiences
- Drive alignment and partner closely with cross-functional teams (media, comms, creative, product marketing, partnerships) to identify opportunities and deliver integrated campaigns
- Collaborate with senior management in building and carrying out innovative influencer campaigns and strategies
- Help execute influencer strategies that support overall business and marketing objectives to drive brand awareness
- Lead influencer list building, research, and vetting process
- Build and maintain relationships with Celebrities, Content Creators, Managers, Publicists, etc.
- Support the creation of product education and partner best practices materials
- Track, analyze and communicate quantitative metrics and platform performance as they relate to partners with creation of recap decks and weekly reporting
- Assist the team with a variety of campaigns including gifting, PR opps, events, and more - from ideation to execution with influencers and celebrities
- Identify and track industry trends, key moments, and culturally relevant events and help to drive the team's strategic approach to these opportunities.
- Budget management for projects
- Manage logistics for event support, and be on-site as VIP point of contact
- Co-manage interns to assist on all influencer marketing projects
Experience:
- Bachelor’s degree in Marketing, PR, or related field
- 3-5 years experience in influencer, PR or creators in an agency or in-house environment
- Are passionate about Entertainment, Pop Culture and Celebrities/Influencers at scale
- Are familiar with developments in the media industry, plus knowledge of a variety of social platforms TikTok, Instagram, etc. and the latest news and trends affecting these channels
- Are detail-oriented with recognized ability to effectively manage multiple tasks
- Have strong written and oral communication skills, and a ability to develop constructive working relationships with internal stakeholders and clients alike
- Thrive in a fast-paced ever-changing entrepreneurial environment
- Have a knowledge, curiosity, and passion for learning about the global music & influencer landscape and business
Fun Benefits:
- Summer Fridays
- Snacks and lunch at the office
- Quarterly Events
- Swag, a welcome kit and official merch you can’t get anywhere else
Location: This will be a hybrid role utilizing our HQ office in West Hollywood, California. Must be available to work events/activations on evenings and weekends. Some domestic travel might be required.
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