Web Designer
Found in: Appcast US C2 - 2 weeks ago
To support our Creative Marketing Services Department, we are seeking a driven, organized Web Designer to develop effective and strategic design concepts for our brands. If you possess strong web and email design capabilities, this could be the role for you
What You’ll Do
Our Web Designers develop and implement art and design concepts for assigned Colony Brands company websites, email, and other web-specific support materials. You will ensure final art and html integrity of e-commerce and company design standards are maintained. Collaboration is key You will work closely with our E-commerce Art Manager, Sr. Web Designer, IMS-Internet, Brand Marketing Managers, Art Directors, Managing Editor, Copywriters, Product Merchandisers, IMS Digital Account Managers, IMS Internet Merchandisers, IMS Email Development, IMS Web Development and Social Media Specialists to communicate each catalog’s strategic goals and brand message in an online environment and achieve sales and profit goals.
In addition, you’ll also be responsible for:
• Understanding how to turn marketing messages into unique, appealing designs while maintaining brand identity.
• Using project management skills to develop and execute specific solutions to website content, email, and other web-specific support materials.
• Making recommendations for website improvements and enhancements to drive optimal usability, interactivity, brand awareness and sales.
• Utilizing research such as usability studies to ensure website pages and html e-mails are consistent, adhere to overall design concept, are the correct interpretation of design plan
• Managing web design and web production schedules.
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Web Designer
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