Paid Media Associate

3 weeks ago


Knoxville, United States Johnson Group Full time

Role Overview:


The Paid Media Associate position is an entry-level position that requires a detail-oriented and organized individual. They will work closely with the Paid Media Manager and Senior Media Manager to manage and traffic digital media campaigns across client accounts.


Responsibilities:


Platform Experience:

  • Search - this role would be primarily responsible for implementing and managing

search campaigns across multiple accounts.The candidate needs to have a clear

understanding and experience working on Google Search.

  • Social - this role would support Meta campaigns (along with other Social

platforms) across multiple accounts. Must have exposure to Meta’s Business

Manager platform. Experience across multiple platforms is a bonus.

  • Nice to have (but not required): Programmatic experience
  • Nice to have (but not required): Traditional experience


Campaign Management Support:

  • Assist in managing and trafficking digital media (paid search, paid social and

programmatic) campaigns.

  • Collaborate with Media Manager and Senior Media Manager to ensure

campaigns are set up successfully and objectives are met throughout the flight.


Billing Management:

  • Manage billing processes and keep related documents up-to-date.
  • Work with finance teams to ensure accurate and timely billing and follow up on

billing discrepancies.


Budget Management:

  • Manage pacing and ensure that budgets are being spent accordingly.
  • Assist in tracking and optimizing budget allocations for campaigns.


Reporting Support:

  • Provide support to Paid and Senior Media Managers in building reports.
  • Ability to analyze campaign performance and bring pacing concerns or

performance issues to manager for review.

  • Assist in gathering information for planners and buyers, including competitive

spending reports and insertion order accuracy checks.



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