Marketing Manager

4 weeks ago


Knoxville, United States 80Twenty Full time

Our client is looking for a Marketing Manager to manage the company’s B2B marketing

efforts and grow the brand presence. This is our client’s first dedicated marketing hire and

this is a strong opportunity for a self-starter to get in on the ground floor of a successful and

growing company.


This is an onsite role based in Knoxville, TN


Responsibilities:


  • Manage events schedule, including travel booking for the sales team.
  • Attending these events may be necessary, although rare.
  • Manage postcard campaigns, including the design and list procurement.
  • Manage social media accounts and create new posts.
  • Write email copy for marketing drip campaigns.
  • Manage pay per click ad campaigns in Google.
  • Create reporting dashboard to track metrics on all of the areas above.
  • Develop and implement marketing strategies aligned with the overall business goals.
  • Coordinate with external agencies and vendors to execute marketing programs.
  • Conduct market research to identify opportunities for promotion and growth.
  • Manage and optimize website and social media content for SEO.
  • Participate in networking and industry events to foster brand awareness.
  • Acquire and enhance graphic design skills, including familiarity with necessary tools to support marketing materials creation and campaign visualizations.


Requirements:

  • 1-3 years work experience in marketing.
  • Strong attention to detail.
  • Ability to write clearly for a public audience.


Nice to have

  • B2B marketing experience
  • Experience with paid search campaigns using Google Ads
  • Familiarity with any of the following tools (Hubspot, Elementor (Website management), graphic design tools (Adobe, Canva, etc), AI tools such as ChatGPT)


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