TikTok Shop

4 months ago

Seattle, United States TikTok Full time

About the team

The Seller Growth Operations team at TikTok helps build with day-to-day operations for Merchants and Sellers on the TikTok Shop platform. We are responsible for driving full-funnel product education, acquisition, incubation, analytics, and strategy for all Merchants and Sellers. This team is the voice of the market and collects, prioritizes, and shares meaningful insights to shape the future of TikTok's Seller Growth initiatives. Responsibilities: - Methodology Construction: Work across internal products and operations stakeholders to continually frame and upgrade TikTok Shop's Operating Methodology.- Curriculum Design: Develop a structured and systematic curriculum aiming at guiding merchants to operate a successful business on TikTok Shop.- Content Development: Create engaging and informative courses and materials, including video tutorials, written guides, and interactive modules that cater to different learning styles and levels of expertise.- Channel Management: Manage a portfolio of communication channels and approaches, such as webinars, live streams, social media, and email campaigns to reach and drive behaviors of a wide range of merchants.- Data Monitoring: Monitor and analyze the effectiveness and performance of educational programs, identifying areas of opportunities for improvement, and refining content strategies accordingly.- Team Management: Manage and grow a team of seller growth operation managers, and build a long term strategy roadmap to meet business goals.

Minimum Qualifications: - Bachelor's degree and above with at least 5 years of experience in Commerce Education, Marketing, Communication, or a related field.- Strong understanding of e-commerce business and social media marketing. Familiarity with TikTok and its ecosystem is a plus.- Ability to analyze data and metrics to cultivate insights to orchestrate and refine educational approaches.- Good communication and project management skills, be able to manage cross-functional stakeholders and drive through project implementation. Preferred Qualifications - Experience with community building for Sellers or Businesses.- Experience with creating Webinars or trainings for sellers. ---

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