Marketing Coordinator

3 months ago

Frisco, United States University of North Texas System Full time

Title: Marketing Coordinator

Employee Classification: Marketing Coordinator

Campus: University of North Texas

Division: UNT-Univ Brand Strategy & Comm

SubDivision-Department: UNT-Univ Brand Strategy & Comm

Department: UNT-Univ Brand Strategy & Comm-Gen-180000

Job Location: Denton

Salary: Salary commensurate with experience

FTE: 1.000000

Retirement Eligibility: TRS Eligible

About Us - Values Overview:

Welcome to the University of North Texas System. The UNT System includes the University of North Texas in Denton and Frisco, the University of North Texas at Dallas and UNT Dallas College of Law, and the University of North Texas Health Science Center at Fort Worth. We are the only university system based exclusively in the robust Dallas-Fort Worth region. We are growing with the North Texas region, employing more than 14,000 employees, educating a record 49,000+ students across our system, and awarding nearly 12,000 degrees each year. We are one team comprised of individuals who are committed to excellence, curiosity and innovation. We are transforming lives and creating economic opportunity through education. We champion a people-first values-based culture where We Care about each other and those we serve. We believe that we are Better Together because we foster an inclusive environment of respect, belonging, and access for all. We demonstrate Courageous Integrity through setting exceptional standards and acting in the best interest of our communities. We are encouraged to Be Curious about opportunities for learning, creating, discovering, and innovating, and are encouraged to learn from failure. Show Your Fire by joining our team and exhibiting your passion and pride in your work as part of our UNT System team. Learn more about the UNT System and how we live our values at www.UNTSystem.edu.

Department Summary

As the chief communications organization for the University of North Texas, the Division of University Brand Strategy and Communications (UBSC) collaborates with internal and external partners to:

  • Advance and protect UNT’s institutional identity and reputation.
  • Reinforce and grow UNT’s brand in graphics, images and words.
  • Increase UNT’s visibility in public and in the higher education marketplace.
  • Support UNT’s student recruitment, retention and graduation goals.
  • Strengthen UNT’s relevance and value to key audiences, including alumni, donors, faculty and staff members, and encourage community engagement.

Position Overview

The University of North Texas’ University Brand Strategy and Communications division is seeking to hire a Marketing Specialist to join our team who will be based at our UNT at Frisco campus.

Responsibilities of the position include, but are not limited to:

  • Designing, preparing, and editing marketing materials consistent with the marketing and communication strategy for the department/college.
  • Assisting with advertising campaigns, special events and has knowledge of market research, surveys, and data analytics.

Duties include researching marketing activity options, managing social media for UNT at Frisco as a campus and New College as an Academic unit, and working with external agencies and vendors to execute the marketing strategy.

Minimum Qualifications

Bachelor's Degree in related field and two years' of experience in communications, marketing, advertising, or public relations; or any equivalent combination of experience, education, and training.

Knowledge, Skills and Abilities

  • Thorough understanding of market segmentation, principles of marketing, integrated marketing communications principles and branding.
  • Proficiency in MS Office and requisite publishing, graphic design and media tools.
  • Ability to think creatively, organize tasks, work independently and meet deadlines.
  • Considerable knowledge of Associated Press style.
  • Ability to visually inspect products in multiple formats and assess and improve.
  • Ability to coordinate and supervise the work of others. Proficiency in MS Office and requisite publishing and graphic design software.

Preferred Qualifications

  • Strong, proven organizational skills, including attention to detail and ability to manage multiple projects simultaneously.
  • Effective verbal and written communication skills, listening skills and relationship building skills. People skills are critical to the success of this position.
  • Ability to think independently and problem solve resourcefully.
  • Understanding of market segmentation, principles of marketing, integrated marketing communications principles and branding.
  • Ability to visually inspect copy and design material. Works well in a fast paced environment (i.e., deals with changing projects and project loads, meets hard deadlines, handles quick turnarounds).

Required License/Registration/Certifications

N/A

Job Duties:

  • Create and execute social media campaigns and strategies to increase brand awareness and facilitate college outreach efforts.
  • Manage and oversee social media content.
  • Collaborate with marketing team and team members to develop content for social media platforms including occasional event assistance. (i.e., live streaming events on and off campus). 
  • Assist with photography for social and digital platforms.

Work Schedule:

Monday - Friday, 8AM - 5PM; Some remote work allowed.

Driving University Vehicle:

No

Security Sensitive:

This is a Security Sensitive Position.

Special Instructions:

 

Benefits:

For information regarding our Benefits, click here.

EEO Statement:

The University of North Texas System is firmly committed to equal opportunity and does not permit -- and takes actions to prevent -- discrimination, harassment (including sexual violence) and retaliation on the basis of race, color, religion, national origin, sex, sexual orientation, gender identity or expression, age, disability, genetic information, or veteran status in its application and admission processes, educational programs and activities, facilities and employment practices. The University of North Texas System immediately investigates complaints of discrimination and takes remedial action when appropriate. The University of North Texas System also takes actions to prevent retaliation against individuals who oppose any form of harassment or discriminatory practice, file a charge or report, or testify, assist or participate in an investigative proceeding or hearing.

 

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