Senior Associate, Programmatic Media

3 months ago

Chicago, United States Starcom Full time

Job Description

The Programmatic Sr. Associate owns strategic planning and campaign execution for an assigned client. This position is both strategic and tactical in scope, requiring the Sr. Analyst to independently generate strategic insights for the campaigns in their portfolio and implement campaigns with the support of Associates. Sr. Associates train Associates on client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communication.

The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization.

Responsibilities:

Plan, execute, manage, and optimize programmatic media campaigns for agency clients (e.g. auction/exchange based performance media, Display, Mobile or Video audience-based buying, remarketing campaigns, Facebook, Twitter, Instagram, Pinterest or LinkedIn promotions) independently Effectively communicate digital strategies, rational, and proposals for current and new clients Demonstrate diligence, attention to detail and adherence to Starcom’s best practices throughout the full digital campaign life-cycle Handle daily campaign maintenance, including internal questions regarding tracking and status of various campaigns Assist in the development of client-facing campaign performance reports including data quality and insight development Contribute to the assessment of inventory availability and the formulation of proposals for new client opportunities Manage the delivery of creative assets, insertion orders, campaign artifacts and all relevant campaign documentation in preparation for campaign launch Traffic campaign tags into Demand Side Platforms (DSPs), Social API technology, or other ad technology environments Oversee the campaign QA process to ensure accurate campaign implementation, pacing and performance Provide weekly and monthly auditing reports to agency stakeholders & actualize bill/pay systems when applicable Develop a rapport with the broader Starcom digital Activation, Strategy and Analytics teams Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance Actively engage with Associates by coaching, managing, and educating them on new technologies, digital advertising principals and client services skills Work with technology partners in order to secure support for daily campaign management and implementation questions

Qualifications

Bachelor’s degree or higher preferred, preferably in marketing, advertising, business, engineering, statistics, economics, sociology, or equivalent 1+ years of directly related experience preferably in programmatic media Working knowledge in technologies such as The Trade Desk, DoubleClick Bid Manager, TTD, AOP, AAP and Facebook and Twitter APIs Understanding of traditional and interactive media planning elements  Resourceful, curious, and motivated individual with an ability to work independently as well as in a team setting Strong analytics, organizational, and communication skills Strong project management skills Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel

  • Director, Programmatic

    1 month ago

    chicago, United States Empower Media Full time

    EMPOWER – GROW FEARLESSEmpower is full-service agency pushing the boundaries of media, creative, and performance. We empower brands to embrace the uncertainty of change and face their fears. We give them confidence in the outcomes we deliver by leaning into the mantra of "What If…" By quantifying the scale of these opportunities and challenging the...

  • Director, Programmatic

    2 months ago

    Chicago, United States Empower Media Full time

    EMPOWER – GROW FEARLESSEmpower is full-service agency pushing the boundaries of media, creative, and performance. We empower brands to embrace the uncertainty of change and face their fears. We give them confidence in the outcomes we deliver by leaning into the mantra of "What If…" By quantifying the scale of these opportunities and challenging the...

  • Specialist, Programmatic

    2 weeks ago

    Chicago, United States Empower Media Full time

    About the CompanyEmpower is America’s largest woman-owned media agency. We develop proactive partnerships with our clients, leaning into the mantra of "What If". We challenge the status quo and uncover incremental sources of growth through proprietary technology. We put brands in attention-grabbing environments, capturing consumers hearts, minds, and...

  • Analyst, Programmatic Media

    4 weeks ago

    Chicago, United States Publicis Groupe Full time

    Company Description With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business...

  • Senior Associate, Digital Media Specialist

    1 month ago

    Chicago, Illinois, United States GroupM Full time

    Job SummaryGroupM is seeking a Senior Associate to support teams responsible for creating and executing programmatic media plans using industry-leading media technology platforms. The ideal candidate will have a strong understanding of digital media technologies, publishers, and programmatic strategies.Key ResponsibilitiesImplement client campaign objectives...

  • Programmatic Director

    1 week ago

    Chicago, United States Cramer-Krasselt Full time

    Programmatic Media Director There’s never been a better time to join one of America’s largest and best independent agencies – a full service agency with an enviable client roster, world class talent and capabilities that span all the critical elements of modern marketing. C-K is more than integrated, we are interconnected, and contributors are able...

  • Director, Programmatic

    2 months ago

    Chicago, United States Rise Full time

    Rise is an award-winning, full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core, specializes in omnichannel media, commerce and...

  • Director, Programmatic

    2 months ago

    Chicago, United States RISE Services Inc Full time

    Rise is an award-winning, full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core, specializes in omnichannel media, commerce and...

  • Programmatic Manager

    1 week ago

    Chicago, United States The Judge Group Full time

    Our Global Marketing client is seeking a Programmatic Manager to join their growing team in Chicago!Location: Hybrid, ChicagoType: Direct HireCompetitive Benefits, PTO, and 401kRole Summary & Impact:As a Manager of Programmatic, you will create and execute programmatic media plans using industry-leading media technology platforms. You will take ownership of...

  • Manager, Programmatic

    1 month ago

    Chicago, United States Rise Full time

    Rise is an award-winning, full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core, specializes in omnichannel media, commerce and...

  • Manager, Programmatic

    2 weeks ago

    Chicago, United States Rise Full time

    Rise is an award-winning, full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core, specializes in omnichannel media, commerce and...

  • Manager, Programmatic

    1 month ago

    Chicago, United States RISE Services Inc Full time

    Rise is an award-winning, full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core, specializes in omnichannel media, commerce and...

  • Manager, Programmatic

    4 weeks ago

    Chicago, United States RISE Services Inc Full time

    Rise is an award-winning, full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core, specializes in omnichannel media, commerce and...

  • Analyst, Programmatic

    4 weeks ago

    Chicago, United States Publicis Groupe Full time

    Company Description Who is Starcom:  With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move...

  • Manager, Programmatic

    7 days ago

    Chicago, IL, United States Rise Full time

    Rise is an award-winning , full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core , specializes in omnichannel media, commerce and...

  • Senior Analyst, Programmatic

    1 week ago

    Chicago, United States Digitas North America Full time

    Company Description: Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes...

  • Chief Media Officer

    3 months ago

    Chicago, United States Mindstream Media Group Full time

    Mindstream Media Group, is a full-service media agency with capabilities and expertise across all channels and disciplines, dedicated to exceeding client expectations and delivering measurable business outcomes for clients.We are searching for our Chief Media Officer (CMO) to join our Leadership Team. As a pivotal member, the Chief Media Officer will oversee...

  • Manager, Programmatic

    1 month ago

    Chicago, IL, United States Rise Full time

    Rise is an award-winning, full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core, specializes in omnichannel media, commerce and...

  • Manager, Programmatic

    2 weeks ago

    Chicago, IL, United States Rise Full time

    Rise is an award-winning, full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core, specializes in omnichannel media, commerce and...

  • Analyst, Programmatic

    6 days ago

    Chicago, United States Spark Foundry Full time

    Company DescriptionSpark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention, to care more about our clients’ brands, and to buy more products and services from...