Director of Admissions and Marketing

3 weeks ago

Delray Beach, United States Healthcare Nursing Center Full time
Healthcare Nursing Center -

Purpose:

Responsible for developing and maintaining strong relationships with physicians and community-based referral sources. Increasing Medicare and overall census in the building. Reviewing and assessing the appropriateness and needs of prospective residents. Submitting medical documentation to the facility for review and preparation of the admission. Represent the facility by participating in community functions, events, and fundraisers.

Qualifications:

  • Must possess a thorough knowledge of principles of effective communication, mass media, advertising, policies, education, community relations, demonstration, organization structure, social and activity services, government relations, etc., as they relate to nursing facility operations.
  • Must possess the ability to plan, organize, and effectively present ideas and concepts to community groups/agencies.
  • Must possess the ability to communicate effectively, both orally and in writing.
  • Must possess the ability to assimilate information from a variety of sources, analyze information, and make recommendations to the Corporate Director of Business Development, the Regional Director of Sales and Marketing, and the Administrator.
  • Registered Nurse (RN) or Licensed Practical Nurse (LPN) preferred, but not required.
  • Must possess the ability to establish, implement, and maintain an effective marketing and public relations program.
  • Valid Driver's License and reliable vehicle.
  • Ability to work flexible hours and weekends as needed.
  • Software knowledge: Outlook, Excel, Word.

Core Competencies Required:

  • Strategic Skills: Dealing with Ambiguity
  • Operating Skills: Timely Decision Making
  • Courage: Conflict Management
  • Energy & Drive: Action Oriented
  • Organizational Skills: Organizational Agility and Presentation Skills
  • Personal and Interpersonal Skills: Approachability, Interpersonal Savvy, Customer Focus, Integrity & Trust, and Listening.

Essential Job Functions:

Responsibilities include but are not limited to the following:

  • Develop a strong relationship with Hospital Case Managers/Discharge Planners/Social Workers.
  • Develop and maintain strong relationships with area ALFs, Home Health Agencies, Retirement Communities, and Senior Centers.
  • Develop and maintain strong relationships with area Physicians and maintain good communication. Recruit new Physicians to follow residents in the facility as Attending Physicians.
  • Assist Physicians in completing the company credentialing process if they wish to be a facility attending physician.
  • Review and assess prospective residents by reviewing their medical, physical, and psychosocial needs, and obtain, in conjunction with the Call Center Coordinator, Internal Admissions Coordinator, and nursing team, a decision for admission within a 15-minute guideline utilizing the center's customized Green-Yellow-Red Light Tool.

Equal Employment Opportunity:

The company provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, Veterans' status, national origin, gender identity or expression, age, sexual orientation, disability, gender, genetic information, or any other category protected by law. In addition to federal requirements, the company complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

The company expressly prohibits any form of workplace harassment based on race, color, religion, sex, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, Veterans' status, or any other category protected by law. Improper interference with the ability of [Company Name]'s employees to perform their job duties may result in discipline, up to and including discharge.

 

 

 

 

 

 

 

 

 

 

 

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