Paid Social Strategist

6 months ago


Philadelphia, United States 160over90 Full time

Who We Are:

160over90 is a full-service cultural marketing agency. An integrated part of the Endeavor network, which includes entertainment agency WME and sports, fashion and events leader IMG, 160over90’s cultural insight, access and influence helps brands stay connected to what their consumers care about most. With offices in seven countries around the world, 160over90’s expertise spans experiential, creative, public relations, digital, social, impact, influence, higher education and more. We represent culture. (B)ring (You)rs. At 160over90, we invite you to be the most authentic version of yourself. No matter where you come from or what you look like, you can be your full self here. Our work reaches diverse communities around the globe. So, it's important to us that our team reflects the full spectrum of voices, values, and perspectives of the audiences we’re looking to reach through our work. Just as we’re obsessed with our clients, their businesses, and the work we do, we’re even more obsessed with the team bringing it to life. Each day we are actively investing to ensure our people feel seen, heard, and appreciated. No matter where they are, who they are, and what they believe in, 160over90 is the throughline to infuse a culture rooted in acceptance and belonging.Endeavor is a global sports and entertainment company, home to many of the world’s most dynamic and engaging storytellers, brands, live events, and experiences. The Endeavor network specializes in talent representation through entertainment agency WME; sports operations and advisory, event management, media production and distribution, and brand licensing through IMG; live event experiences and hospitality through On Location; full-service marketing through global cultural marketing agency 160over90; and sports data and technology through IMG ARENA and OpenBet. Endeavor is also the majority owner of TKO Group Holdings (NYSE: TKO), a premium sports and entertainment company comprising UFC and WWE.

The Role and What You’ll Do:

160over90 is seeking a Paid Social Media Strategist to join the Media team. The strategist will assist with paid social strategy and the execution of client campaigns across platforms. They will be responsible for managing paid campaigns and social budgets, present client-facing analysis reporting, and will be a resource for all things paid social to the team. This position will report to the Paid Social Supervisor and work in collaboration with our other Paid Social Media Strategist.

Develop and drive strategy for our paid social media accounts across platforms, leveraging your expertise across paid channelsOversee day to day campaign management and budgets of paid social campaignsWork with the other Paid Social Media Strategist to optimize and manage campaignsMeet with clients to discuss paid social strategy and relay actionable data driven insightsSupport new media opportunities through the RFP processWork alongside other members of the Media team to create strategic cross channel strategiesCollaborate internally other department teams to grow cross department plansPush the paid social practice forward within the agencyBe a thought leader on paid social, providing internal and external POVs and insight into the evolving social landscape

You Have These:

2+ years of experience managing paid social (Facebook, Instagram, Twitter, LinkedIn, Snapchat, Pinterest, and TikTok)Experience managing the day-to-day of several paid social accounts and budgets across platformsStrong data analytics and strategy background (Google Analytics required)Ability to educate clients on paid social and discuss how social relates to their business goalsCollaborative, results-oriented, problem-solver who can both provide and take direction wellCapable of managing and working on multiple projects within tight deadlinesAbility to stay up to date on paid social trends, capabilities and newsTakes a profound interest in the world – culture, music, film, sport, art, entertainmentProficient in Microsoft office suite, with particularly strong excel skillsExceptional oral, written, presentation and communication skillsExperience in managing other paid media channels a plusAgency experience a plus

How we work: 

Endeavor is at the center of sports, media, entertainment, and fashion and is a largely relationship-based business. To foster an environment of collaboration, develop our future talent, and build on relationships across leadership, peers, and teams, we work from the office 4 days per week. We see immeasurable value internally and throughout the core of the businesses we support.

Don’t meet every single requirement? We are dedicated to building a diverse, inclusive, authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we strive to reflect the world’s diverse voices. Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.

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