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Executive Director of Strategic Marketing

2 months ago

Suffern, United States Findicia Full time

, Permanent

Position: Executive Director of Strategic Marketing & Communications

Company Overview:

Our Client is a leading organization in the Suffern, NY area, providing innovative solutions and services to a diverse range of clients. They are committed to delivering exceptional results and are looking for a highly motivated and experienced Executive Director of Strategic Marketing & Communications to join their team.

Job Summary:

The Executive Director of Strategic Marketing & Communications will be responsible for developing and implementing comprehensive marketing and communication strategies that align with the company's overall goals and objectives. This individual will lead a team of marketing and communication professionals to drive brand awareness, enhance the company's reputation, and drive business growth.

Key Responsibilities:

- Develop and implement strategic marketing and communication plans to support the company's objectives and drive business growth

- Lead and manage a team of marketing and communication professionals to execute on marketing initiatives and campaigns

- Conduct market research and analysis to identify new opportunities and target audiences

- Develop and manage the marketing budget, ensuring resources are allocated effectively to achieve desired results

- Collaborate with cross-functional teams to develop and execute integrated marketing campaigns

- Oversee the creation of all marketing materials, including digital and print collateral, website content, and social media content

- Develop and maintain relationships with media outlets and industry influencers to increase brand exposure

- Monitor and analyze marketing and communication metrics to track performance and make data-driven decisions

- Stay up-to-date with industry trends and best practices to continuously improve marketing and communication strategies

- Manage crisis communication and reputation management efforts

- Represent the company at industry events and conferences, as needed

Qualifications:

- Bachelor's degree in Marketing, Communications, or a related field; Master's degree preferred

- Minimum of 8 years of experience in a senior marketing or communications role, preferably in a B2B environment

- Proven track record of developing and executing successful marketing and communication strategies

- Strong leadership and people management skills, with experience leading a team

- Excellent communication and interpersonal skills

- Ability to think strategically and analytically, with a data-driven approach to decision making

- Experience managing budgets and allocating resources effectively

- Knowledge of digital marketing tactics, including SEO, SEM, and social media advertising

- Experience in crisis communication and reputation management is a plus

- Strong project management skills and ability to manage multiple projects simultaneously

- Ability to thrive in a fast-paced, dynamic environment

Our Client offers a competitive salary and benefits package, along with opportunities for growth and development within the organization. If you are a strategic thinker with a passion for marketing and communication, we would love to hear from you. Apply now to join our team as the Executive Director of Strategic Marketing & Communications.