Head of Marketing

2 weeks ago

Los Angeles, United States The TCW Group Full time
Position Summary

The Head of Marketing and Sales Technology is a critical leadership role in the firm and is responsible for steering our marketing and sales technology platform. This position reports directly to TCW's Global Chief Technology Officer and is a member of the Engineering Solutions management team. This role is also part of the Global Distribution team, working closely and considered part of the leadership team across the Distribution COO and Senior Client and Marketing leaders at TCW.

The successful candidate should have a proven track record in financial services, with Wealth Management or Asset Management strongly preferred, and demonstrated experience in employing advanced analytics to provide value to marketing and sales professionals. The candidate must have experience working closely with executive leadership and providing strategic direction, as well as experience in building a robust team and overseeing the integration of cutting-edge technology platforms.

Essential Duties

  • Strategic Leadership: Define and execute a technological vision that aligns with the company's growth goals, especially focusing on marketing and sales.
  • Team Formation: Identify, recruit, mentor, and retain top-tier talent. Establish a high-performing Marketing and Sales Tech team to support our growth initiatives.
  • Technology Expertise: Ensure seamless integration and functionality of key platforms, particularly Microsoft products, Salesforce, and cloud solutions (Azure/AWS).
  • Actionable Insights: Strong understanding of data analytics to ensure the marketing and sales teams have actionable insights and tools to maximize ROI.
  • Stakeholder Engagement: Foster strong collaborative relationships with internal teams, particularly the marketing and sales teams, to understand their technology needs and deliver solutions that drive business results.
  • Vendor and Platform Management: Oversee relationships with key technology vendors and platform providers, ensuring the company gets optimal value and performance.
  • Risk Management: Ensure technology implementations adhere to industry best practices, maintaining data security and compliance standards.
Required Qualifications
  • Bachelor's degree in computer science, Information Technology, Business, or related field; Master's degree preferred
  • Proven experience in marketing and sales technology leadership roles, with a strong portfolio of successful technology projects
  • Expertise in Analytics services to support and optimize the firm's data analytics capabilities
  • Hands-on experience with Salesforce CRM, including implementation, customization, and integration with other systems
  • Strong technical acumen with a deep understanding of cloud, web development technologies and frameworks
  • Experience in managing and executing website revamps, with a strong understanding of UI/UX principles
  • Demonstrable experience with data analytics and metrics to drive decisions and improvements
  • Strong leadership skills, with experience managing small teams, and the ability to mentor and develop staff
  • Excellent project management skills, with a proven track record of delivering both requirement and large, complex projects on time and within budget
  • Strong communication and stakeholder management skills, capable of effectively presenting technical concepts to non-technical audiences
  • Agile and flexible thinker who is also able to drive execution and outcomes.
Professional Skills Qualifications

Setting Strategy
  • The ability to create and articulate an inspiring vision for the organization, not only for the areas directly responsible for, but also the enterprise as a whole
  • The inclination to seek and analyze data from a variety of sources to support decisions and to align others with the organization's overall strategy
  • An entrepreneurial and creative approach to developing new, innovative ideas that will stretch the organization and push the boundaries within the industry
  • The ability to effectively balance the desire/need for broad change with an understanding of how much change the organization is capable of handling, to create realistic goals and implementation plans that are achievable and successful
Executing for Results
  • The ability to set clear and challenging goals while committing the organization to improved performance; tenacious and accountable in driving results
  • Comfortable with ambiguity and uncertainty; the ability to adapt nimbly and lead others through complex situations
  • A leader who is viewed by others as having a high degree of integrity and forethought in their approach to making decisions; the ability to act in a transparent and consistent manner while always taking into account what is best for the organization
Leading Teams
  • The ability to attract and recruit top talent, motivate the team, delegate effectively, celebrate diversity within the team, and manage performance
  • The ability to persevere in the face of challenges, and exhibit a steadfast resolve and relentless commitment to higher standards, which commands respect from followers
  • A leader who is self-reflective and aware of their own limitations; leads by example and drives the organization's performance with an attitude of continuous improvement by being open to feedback and self-improvement
Relationships and Influence
  • Naturally connects and builds strong relationships with others, demonstrating strong emotional intelligence and an ability to communicate clearly and persuasively
  • Encourages others to share the spotlight and visibly celebrates and supports the success of the team
  • Creates a sense of purpose/meaning for the team that generates followership and engages others to the greater purpose for the organization as a whole
  • Strong, active external network to continually bring both innovation and ways to succeed at scale into the organization.
Desired Qualifications
  • Certifications in Azure/AWS, Salesforce, or other relevant technologies.
  • Experience with Agile and Scrum methodologies.
  • Knowledge of financial services and asset management industry.
  • Experience with digital marketing tools and strategies, including SEO, SEM, and content management systems.
  • Ability to innovate and stay abreast of the latest industry trends and technologies.
  • Flexibility and adaptability in a fast-paced environment, with a hands-on approach to problem-solving.
  • Strong analytical and strategic thinking skills, with the ability to translate business needs into technology solutions.
  • Experience in leading digital transformation projects, particularly involving customer-facing platforms.
  • Ability to work cross-functionally with various departments to align technology initiatives with business goals.
  • Passion for technology and its use in driving business outcomes.


Estimated Compensation:

Base Salary: For CA & NY based positions, the base salary range is $250K to $300K. This is an anticipated range only.

Other Compensation: Eligible to be considered for an annual discretionary bonus

Benefits: Eligible for TCW's comprehensive benefits package. See more information here.

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