Manager, Commerce

Found in: Resume Library US A2 - 7 days ago

Chicago Illinois, United States Spark Foundry Full time
Job Description

Overview: 

The Commerce Manager is responsible for managing all things Commerce for an enterprise digital account to ensure the program meets client objectives and helps grow their online business. The Manager will partner with clients to address the Commerce media landscape and work with client stakeholders to develop a plan across Commerce platforms. 

The Manager will manage Commerce programs across Amazon (AMS), Amazon DSP, Criteo Retail Exchange, Triad (WMG), and other commerce networks. The Manager is accountable for maintaining accurate spend levels and hitting stated revenue amidst online growth goals. Proven account management in the Commerce space, along with experience in online marketing and digital media is required. 

 

Role Objectives: 

 

Account Management 

Responsible for gathering the research and data needed to formulate tactical plan development and recommendation for client delivery 

Ultimate oversight for all day-to-day Commerce budget and billing activity (pacing, Prisma management, draft billing, accuracy of budgets vs. strategy flowcharts) 

Responsible for presenting recommendations, soliciting feedback, and directing the Analyst(s) to apply client feedback to campaigns 

Actively contribute to account strategy including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments 

Review paperwork necessary for purchase authorization and ensure vendor counter signature is received 

QA all campaign components prior to launch (dayparting, bids, budget, targeting parameters, correct creative) 

Recommend campaign adjustments based on performance trends 

Client communication over performance amidst competitive landscape 

Development and recommendation of optimizations and/or testing plans (e.g. new vendors, new targeting segments, new types of creative to test, new flighting strategy, test and learn agenda) 

Responsible for campaign reporting and developing strategic insights with clear actionable items 

Responsible for building clear, concise, and cohesive quantitative analyses inclusive of strong data visualization 

Lead client status and reporting calls including presentation of reporting 

Primary contact for resolving billing discrepancies in partnership with client strategy and billing reconciliation team 

Lead client relationship with day to day contact and partner agencies (where applicable) by ensuring a seamless communication process 

Responsible for timely response to daily communication regarding campaign level inquiries (client, vendors, internal) 

Maintain professional, productive rapport with sales representatives/media vendors 

Demonstrate creativity and agility when problem solving prior to elevation to Associate Director 

Partner with Associate Director to ensure upcoming deliverables are being proactively addressed 

Timely delivery of all work required 

 

Team Management 

Provide direction to Analyst(s) on how to build a new campaign across all Commerce tactics and platforms 

Review and package for delivery to client, including full QA 

Serve as lead for training of new Analyst(s) and be a resource for ad hoc questions 

Work closely with Analyst(s) to establish priorities and manage workload 

Provide direction to Analyst(s) for purposes of campaign structure, budget, and targeting development 

Responsible for final QA before delivery to client and launch 

Responsible for Analyst(s) management of campaign budgets, pacing, and campaign adjustments 

 

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