Associate Director, Search Marketing

3 weeks ago


New York County New York, United States Digitas Full time
Job Description

As Associate Director of Search Marketing, you’ll manage the strategy and oversee planning, optimization and reporting of Digitas client SEM campaigns. You will also help integrate SEM with other capabilities.

Serving as escalation point of contact for day-to-day clients

Shaping and articulating the department and agency’s view on customer segmentation, media strategy tactics and execution

Managing the strategic components of an integrated SEM campaign, with other digital and offline media.

Overseeing development of program strategies and analyses for clients (e.g., target audience recommendations, timing/scheduling strategy, etc.)

Accountable for testing schedule, learning agenda, performance forecasts

Drawing insights from program results, keeping clients and internal teams looped in on strategic implications

Identifying and addressing client issues, as well as new opportunities within existing client business

Owning and clearly responding to client questions and issues related to media, serving as day-to-day contact

Managing assigned accounts within the media department with minimal oversight, including media planning, media negotiations and implementation, performance tracking and analysis, and various associated projects

Working closely with account, creative and measurement teams to ensure media plans and creative/measurement work are strategically aligned, client needs are met and quality levels are maintained

Managing and motivating junior staff, providing them ongoing feedback, performance evaluation, career direction and training

Prioritizing teamwork, delegating responsibilities, and implementing a task management system that is universally accepted and applied

Providing creative solutions to client challenges; resourceful and able to troubleshoot issues with limited direction

Fostering relationship with internal teams (Media, S&A and other capabilities) and external teams while managing multiple client stakeholders

Understanding big picture implications and how insights can be applied in other programs and channels

Active knowledge sharing with capability and broader agency



  • New York, United States Assembly Global Full time

    We are Assembly, the modern global media agency that's part of Stagwell, the challenger network built to transform marketing. We're purpose-led through our core, and we help brands build connections with people through culturally relevant media experiences. We're at the cutting edge of data and tech-driven marketing, and we believe brand and performance...


  • New York, United States The Execu|Search Group Full time

    An investment management firm in New York City is currently seeking an experienced professional to join their growing Product Marketing team in an Associate Director and/or Director-level role. In this role, the Associate Director / Director, Product Marketing will will be responsible for developing and executing marketing plans, and communications related...


  • New York, United States Tandym Group Full time

    An investment management firm in New York City is currently seeking an experienced professional to join their growing Product Marketing team in an Associate Director and/or Director-level role. In this role, the Associate Director / Director, Product Marketing will will be responsible for developing and executing marketing plans, and communications related...


  • New York, United States Spot & Tango Full time

    Who We Are Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial! We have lofty goals (to make every dog in the country healthier, and every pet parent...


  • New York, United States Spot & Tango Full time

    Job DescriptionJob DescriptionWho We Are Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial! We have lofty goals (to make every dog in the country...


  • New York, United States Spot & Tango Full time

    Job DescriptionJob DescriptionWho We Are Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial! We have lofty goals (to make every dog in the country...


  • New York, New York, United States Spot & Tango Full time

    Who We Are Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial We have lofty goals (to make every dog in the country healthier, and every pet parent...


  • New York, United States Spot & Tango Full time

    Who We Are Spot & Tango is an innovative pet health & wellness brand that delivers personalized meal plans on a subscription basis. Our recipes are developed by leading animal nutritionists, and are made with only real, human-grade ingredients... and nothing artificial! We have lofty goals (to make every dog in the country healthier, and every pet parent...


  • New York, United States Experis Full time

    Paid Search Specialist-P/T Pay $30-35hour Duration 6 months Location-Remote ***Part time-20 hours week We are seeking a Part-Time Paid Search Specialist for a long-term contract opportunity. The P/T Paid Search Specialist will have a creative, entrepreneurial spirit and be excited to join a newly formed team focused on advancing growth and reputation in...


  • New York, United States JUICE Full time

    The Director of Account Management will be responsible for the health of the client partnerships we have at JUICE. This role will oversee onboarding, maintenance, retention, account growth and renewals when it comes to client servicing and delivery. This role will lead how JUICE provides excellent customer service to all of our clients by coaching and...

  • Marketing Manager

    4 weeks ago


    New York, United States The Marketing Search Full time

    Are you an experienced marketer with a knack for driving business growth? We're on the lookout for a talented individual to join our team and lead our global marketing and business development efforts. **About Us**: We're a leading firm specializing in artistic, functional, and sustainable architecture designs. With offices in major cities around the world,...


  • New York County, New York, United States PDX Full time

    Job Description The Associate Director, Strategy serves multiple clients and brands, leading strategists in defining how the brand engages with customers, prospects, and stakeholders. Associate Directors sell through visions and strategic programs to clients, working with the Account Services team to define brand and product experiences and journeys aligned...


  • New York, United States Chelsea Piers Full time

    About Chelsea Piers:At Chelsea Piers you will find colleagues who are passionate about what we do. Careers at Chelsea Piers offer unmatched facilities and proven career growth opportunities for people who are passionate about transforming the lives of our community through sports, fitness, and event experiences. We also offer excellent benefits, including...


  • New York County, New York, United States Zenith Full time

    Job Description Job Description: Overview: We don’t all look the same, and we don’t expect you to, either. But successful members of the Analytics team at Zenith generally have a passion for emerging tech and media, bring a data-driven approach to decision-making, have a fresh perspective and share it in a positive way, don’t shy away from a...


  • New York, United States Sid Jacobson JCC Full time

    Are you innovative and creative? A relationship-builder and a goal-setter? A great listener and a compelling storyteller? Are you great with words and down with data? Do you work well independently and as part of a collaborative team? Sid Jacobson JCC is seeking a Marketing Associate to join our dynamic marketing & communications team who will be responsible...

  • Marketing Associate

    4 weeks ago


    New York, United States Cocktail Kingdom Full time

    **Marketing Associate** We are seeking a Marketing Associate to support the Brand Director in an e-commerce business. Experience and/or a passion for the cocktail / hospitality industry is key to success in this role. Cocktail Kingdom is a small company with a global industry footprint. As such, this person’s work would have real impactful results, and a...

  • Marketing Director

    3 weeks ago


    New York, United States Fulcrum Digital Inc Full time

    Job DescriptionCompany Overview:Culinary Digital is a leading food-tech platform that offers an integrated suite of culinary products and technology solutions for the foodservices industry. Our innovative platform provides a comprehensive suite of tools and resources tailored to meet the evolving needs of the culinary industry from planning, operations and...


  • New York County, New York, United States Zenith Full time

    Job Description Overview: We don’t all look the same, and we don’t expect you to, either. But successful members of the Analytics team at Zenith generally have a passion for emerging tech and media, bring a data-driven approach to decision-making, have a fresh perspective and share it in a positive way, don’t shy away from a challenge, and are always...


  • New York, United States Russell Tobin Full time

    What are we looking for in our Marketing Associate IV? Summary: The main function of marketing associate is to assist marketing team with developing, executing and measuring marketing programs for lead generation, market awareness, website enhancement and sales support activities. The person will collaborate with the teleco partner on the sales...


  • New York, United States Sid Jacobson JCC Full time

    Are you innovative and creative? A relationship-builder and a goal-setter? A great listener and a compelling storyteller? Are you great with words and down with data? Do you work well independently and as part of a collaborative team? Sid Jacobson JCC is seeking a Marketing Associate to join our dynamic marketing & communications team who will be...