Senior Copywriter, Market Access

2 weeks ago


New York County New York, United States EVERSANA INTOUCH Full time
Job Description

WHAT DOES THE SENIOR COPYWRITER, MARKET ACCESS DO?

The Senior Copywriter, Market Access is responsible to provide full copy support for assigned agency accounts. Job responsibilities include researching and developing material for multiple pharmaceutical clients and biotech business projects, writing on a broad range of therapeutic areas and managed markets topics.

The Senior Copywriter is also expected to perform independent research and to work with a variety of scientific materials to develop a range of pieces for payers and other managed markets stakeholders (health systems, PBMs, employers), as well as sales force training pieces and resources related to market access (eg, reimbursement) for patients and healthcare professionals.

Performs independent research and develops a variety of market access materials, such as message development, payer value propositions, PIE decks, launch materials (formulary kits), pull-through materials, implementation guides, rep-triggered email for HCPs/payers, competitive grids, etc.

Proactively monitors the progress of assigned projects through each phase of development (eg, research, outline, manuscript, layout, claim check, production)

Annotates according to agency guidelines and provides/maintains annotated reference documents

Maintains a reasonable library of own reference material relating to assigned clients

Works with confidential and sensitive corporate, client, and employee information and conducts him/herself accordingly

All other duties as assigned


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