Director of Sales and Marketing

2 weeks ago

Charlotte North Carolina, United States Omni Hotels & Resorts Full time
Overview:

Charlotte Hotel

 

The Omni Charlotte Hotel envelopes you in comfort with a touch of genuine North Carolina hospitality. Centrally located in the heart of Charlotte’s financial district, the AAA four-diamond hotel is the perfect destination for convenience to area businesses or to explore countless attractions. Linked to 12 city blocks via sky bridge, the Omni Charlotte Hotel is moments away from the Blumenthal Performing Arts Center, Discovery Place, the Charlotte Convention Center, and the EpiCentre entertainment district.

 

Omni Charlotte’s associates enjoy a dynamic and exciting work environment, comprehensive training and mentoring, along with the pride that comes from working for a company with a reputation for exceptional service. We embody a culture of respect, gratitude and empowerment day in and day out. If you are a friendly, motivated person, with a passion to serve others, the Omni Charlotte Hotel may be your perfect match.

Job Description:
To conceive, plan, direct, control and implement all strategies and activities to generate and maximize overall revenues, through marketing, sales, promotion, advertising and public relations that will impact positively on all operating departments of the hotel, thereby resulting in a profitable return on the ownership's investment. To oversee, stimulate, guide and support the Sales operation and the Convention Services Department; work closely with the Catering Department to maximize catering revenues: maintain positive interdepartmental communications; contribute to the overall direction and operation of the hotel and to effectively control and minimize all marketing expenses while exceeding overall budgeted revenues and occupancy.

Responsibilities:
Ensure full maximization of rooms potential.

Maintain emphasis on exceeding established group rate guidelines.

Develop, maintain and implement strategies/action plans to generate revenues for the hotel.

Stimulate productivity of all sales staff through guidance, development and support.

Develop, maintain and implement creative packages to fill identified need periods in all markets.

Active solicitation of key accounts to generate direct sales.

Maintain Sales Team's focus on a Proactive Solicitation environment.

Assist in the achievement of overall Food and Beverage revenue.

Design and seize all advertising and public relations opportunities.

Develop, maintain and implement the budgeting and forecasting process.

Effectively control all marketing expenses to insure optimum operating profit.

Ensure that all administration procedures are in place and functioning effectively.

Ensure that all required reports are completed on a timely basis.

Promote high visibility of hotel through active involvement in industry associations and trade shows.

Provide proper collateral and information vehicles to keep customers informed an updated on the hotel.

Ensure a challenging and exciting environment to encourage full career development and personal growth.

Support and promote all Corporate programs to increase customer awareness of Omni Hotels and ensure that the customer receives the appropriate benefits of each program.

Through the Convention Services Department, maintain product and assure the protection and cleanliness of the owner's physical assets.

Qualifications:
Bachelors degree or equivalent experience

A minimum of 5-7 years in a Hotel Sales Leadership role.

Ability to interview, supervise and train subordinates.

Ability to plan, direct, supervise, monitor and review all sales functions

Ability to work independently and exercise judgment to resolve personnel and production issues that arise during daily operations.

Ability to review and analyze written reports.

Ability to prepare sales, financial, activity, and forecast reports.

Ability to access, input and retrieve information using the appropriate computer systems.

Ability to communicate successfully and maintain good interpersonal relations with co-workers, sales prospects, guests, vendors, and others via telephone, in writing and in person.

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