Senior Associate, Digital Investment
4 weeks ago
What You’ll Do:
The Senior Associate, Digital Investment will work cross-functionally with internal teams and vendors to develop and execute media buys for one of our clients. The ideal candidate for this position is an agile, proactive, team player who is curious and open to the changing face of media buying through technological advancement.
This is a collaborative and connected team dedicated to great client service as well as fostering an environment for professional growth for their team members.
Responsibilities:
Steward campaigns, which includes daily campaign activation, management, optimization and post-campaign reporting with the ability to handle multiple campaigns simultaneously
Audience targeting on campaigns and assist on custom content programs
Budget management: own budgets and optimize spend evenly throughout the campaign
Vendor management: support on client presentations and other client-facing deliverables
Collaborate with internal teams and vendor partners to successfully execute campaigns
Manage tactical planning work to issue RFP’s, select media vehicles, mapping and negotiating using various planning platforms
Generate and deliver various media reporting to account teams and internal finance teams both on scheduled and ad hoc basis
Assist with campaign set up and execution including order letters, specs, creative rotation and billing documentation
Assist with daily client communication (email, calls, and multiple status per week)
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