Media Manager

Found in: Resume Library US A2 - 6 days ago


Burbank California, United States Publicis Media Full time
Job Description

The Social Media Analyst will be an essential member of a thriving Paid Social team working in an exciting, dynamic, and data-forward environment. This person will support the team in paid social media data analysis which involves: aggregation of paid media data across various reporting and social platforms as well as organizing the data in a clean, accurate, and ready-to-use fashion in order to deliver data-led findings and actionable insights. This position requires strong attention to detail, data accuracy and the ability to resolve discrepancies with minimal oversight.

Responsibilities 

Aggregate and QA data for accuracy, working to resolve any data discrepancies.

Work with other team members to resolve discrepancies including, but not limited to, re-pulling data, collaborating with planning and buying teams, cross-checking across various tools and platforms, etc.

Analyze a breadth of paid data sets across social channels (Meta, X, Snapchat, Pinterest, TikTok, LinkedIn) according to outlined measurement approach and KPIs.

Organize data and prepare reports (topline insights and charts) in PowerPoint or excel for the larger team

Maintain functional expertise in social media marketing, analytical tools and techniques


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