Associate Director, Strategy

2 weeks ago

New York County New York, United States PubW Full time
Job Description

Overview:

Generate strategic media initiatives and lead the implementation of the media plans for a major client. 

Responsibilities:

Oversee media strategy and plan development and budget

Managing the process and procedure for client set up, billing and all administrative functions

Evaluating, identify and sizing media target based on client brief.

Responsible for developing and executing strategy for the functional area

Evaluating composition of a wide range of media vehicles to determine which would most effectively reach the target audience

Presenting recommendations to account service and clients

Maintaining strong relationship with key clients

Following detailed instructions and using established procedures, completes work in a detailed and complete manner

Supervising, training and developing skills of Assistants and Supervisors by managing workload, delegating responsibilities and checking work for accuracy.

Provide job performance feedback to subordinates and make recommendations to management.

Providing staffing recommendations and daily supervision to all accounts

Performs under immediate supervision, using established procedures to accomplish assigned tasks

Assists in more advanced functions as part of training and development

Refers questions and problems to higher levels

Resource for others in resolution of complex problems/issues

Minimal supervision, relies on advanced experience/judgment

May perform other duties and responsibilities that management may deem necessary from time to time.

Responsible for managing projects and resources for areas of specialization, both media specialization and client business specialization

Management/Supervisory Responsibilities:

Number of Direct Reports: 1-3

Communicates With:

Internal:  Partners with other Strategy members, Strategic Resources, Activation Partners, and Finance.

External:  Responsible for fostering positive client and vendor relationships, as well as inter-agency relationships

Budgetary Responsibilities:

Significant responsibility for day to day monitoring of Business Unit spending and Client Accounting. 

Limited Accountability for overall unit budget. 

 

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