Director, Brand Strategy

4 weeks ago


New York County New York, United States Razorfish Health Full time
Job Description

Are you an innovative strategist who’s keen to apply your talent to the health and wellness space? Would you like to work in one of the fast growing and most innovative therapeutic categories? Would you like to be part of the largest healthcare communications network in the world? Do you believe in challenging convention and pushing for new ways to look at things? Do you enjoy working in a collaborative, fast-paced environment? Do you have a passion for inspiring and nurturing great ideas? If so, then this could be the perfect opportunity for you.

Responsibilities include: 

Developing strong client relationships as a key strategic and business partner

Guiding the strategic direction in relation to our clients’ brand development and marketing approach

Gain a deep, holistic and evolving understanding of our client’s business objectives, challenges, threats and opportunities – including forward looking awareness of emerging competitive threats

Developing a deep understanding of our clients’ customers’ wants, needs, and behaviors across the full customer journey (awareness > trial > continuation)

Developing an understanding and ability to advocate for the full suite of strategic skillsets and solutions offered by SSW

Collaborating with the creative, account, strategy, medical and analytics teams on business, brand and communications/content strategies

Developing POVs for our clients around business-critical issues and trends

Mining provocative insights that form the basis for effective communication, marketing, business and creative strategies

Developing inspiring creative and project briefs

Ability to lead the translation of insights into strategies and tactics

Leading internal brainstorms and client workshops

Participating in new business pitches

Partnering with clients on market research activities



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