Marketing Manager

3 weeks ago

Richmond Virginia, United States Monument Consulting Full time
Overview:
MONUMENT IS BUILT ON A COMMITMENT TO OUR PEOPLE AND OUR SHARED VALUES. THROUGH OUR GENUINE PASSION FOR DELIVERY, RELENTLESS PURSUIT OF PERFECTION, AND BOLD DECISION MAKING, WE ARE CREATING A MORE AGILE CONTINGENT WORKFORCE SO BUSINESSES CAN DREAM BIGGER AND ACHIEVE MORE.

 

WE ARE MONUMENT

Our passion is helping clients gain full transparency and control of their contingent workforce while achieving best-in-class performance in cost, quality, and compliance. Best of all, we make it easy.

Founded in 2003 with a sole focus on Contingent Labor programs and consulting services

Consultants at our Core – Monument maintains a highly analytical consulting services team which provides a strategic approach unmatched by peer MSPs

Global MSP with an ecosystem of partners spanning 50 countries and all major regions

Vendor neutral model relies upon a trusted partner and supplier community

Partners with industry-leading VMS systems

More “Gen 1” implementations than any other MSP over the last 5 years.

Seamless extension of client HR, sourcing, business units, vendors and contractors

 

OUR SHARED VALUES

EVERYONE MATTERS

WE TAKE CARE OF EACH OTHER

LEADERSHIP IS HERE TO SERVE

HIGH-CHARACTER AND HARD WORK ABOVE ALL ELSE

ALWAYS KNOW WHERE YOU STAND

EXCELLENCE ISN’T THE EXPECTATION, IT’S THE MONUMENT STANDARD

 

OUR PEOPLE AND OUR COMMUNITY

We support our people and our community through our dedicated committees:

Diversity & Inclusion Council

Women’s Leadership Council

Community Outreach

Sustainability Team

Continuing Education Committee

Position Title: Marketing Manager

Position Summary:

Monument Consulting is seeking a Marketing Manager to help drive brand and service awareness resulting in increased lead generation. The Marketing Manager will guide a multi-channel marketing strategy and be responsible for the success of overall execution. The Marketing Manager will report to the Vice President of Sales.

 

Responsibilities:
Marketing Strategy

Work with internal and external partners to execute a sales marketing strategy which includes, but is not limited to marketing within:

Digital Marketing

Industry conferences

Website content and SEO optimization

Industry assessments

Social media

Mass email campaigns

Digital Marketing

Creating and execute digital marketing campaigns

Analyze campaign data

Content creation

Report on performance of campaigns

Industry Conferences

Support all aspects of preparing the Business Development Team for various industry conferences

Coordinate booth design, marketing materials, track invites, and offsite events

Identify topics, co-presenters, agendas, and content for Monument facilitated presentations and roundtables

Track and report on conference related budget expenses

RFP /  RFI’s

Maintain and refine the process to complete RFPs for qualified opportunities

Own and maintain the RFP response database

Produce clearly written and concise responses to RFPs/bid solicitations.

Coordinate all aspects of responses to RFPs, including creating timeline and project plan for response, delegating responsibilities among contributors, and ensuring accuracy and consistency of inputs from contributors.

Consolidate information and input from other contributors to ensure final proposal is complete, accurate and compliant with RFP specifications. 

Internal and External Marketing Documents

Refresh, and create net new, marketing documents to showcase Monument’s service capabilities to internal partners and external prospects

Support marketing document creation for ad-hoc events which include, but are not limited to, industry conferences 

Marketing documents will include, but are not limited to, 1-pagers, case studies, sales presentations, and joint partner success stories

SEO Optimization

Partner with external vendor to identify keyword opportunities and coordinate the creation of content to drive organic SEO success

Qualifications:
3 to 5 years of relevant Marketing experience.

A Bachelor’s Degree in Business, English, Communications, Marketing or a related field, or commensurate training, required.

Excellent written and verbal communications skills

Ability to prioritize and handle multiple tasks and projects concurrently.

Strong attention to detail.

Proficient in Microsoft Office suite including but not limited to: Word, Excel, Outlook, PowerPoint

Organization and Time Management skills

Detail oriented and excellent interpersonal skills

Ability to work independently

 

* This is a hybrid position located in Richmond, VA

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