Marketing Manager

3 weeks ago

Richmond, United States Insight Global Full time

Overview

MONUMENT IS BUILT ON A COMMITMENT TO OUR PEOPLE AND OUR SHARED VALUES. THROUGH OUR GENUINE PASSION FOR DELIVERY, RELENTLESS PURSUIT OF PERFECTION, AND BOLD DECISION MAKING, WE ARE CREATING A MORE AGILE CONTINGENT WORKFORCE SO BUSINESSES CAN DREAM BIGGER AND ACHIEVE MORE.

WE ARE MONUMENT

Our passion is helping clients gain full transparency and control of their contingent workforce while achieving best-in-class performance in cost, quality, and compliance. Best of all, we make it easy.

Founded in 2003 with a sole focus on Contingent Labor programs and consulting servicesConsultants at our Core - Monument maintains a highly analytical consulting services team which provides a strategic approach unmatched by peer MSPsGlobal MSP with an ecosystem of partners spanning 50 countries and all major regionsVendor neutral model relies upon a trusted partner and supplier communityPartners with industry-leading VMS systemsMore "Gen 1" implementations than any other MSP over the last 5 years.Seamless extension of client HR, sourcing, business units, vendors and contractors
OUR SHARED VALUES

EVERYONE MATTERSWE TAKE CARE OF EACH OTHERLEADERSHIP IS HERE TO SERVEHIGH-CHARACTER AND HARD WORK ABOVE ALL ELSEALWAYS KNOW WHERE YOU STANDEXCELLENCE ISN'T THE EXPECTATION, IT'S THE MONUMENT STANDARD
OUR PEOPLE AND OUR COMMUNITY

We support our people and our community through our dedicated committees:

Diversity & Inclusion CouncilWomen's Leadership CouncilCommunity OutreachSustainability TeamContinuing Education Committee
Position Title: Marketing Manager

Position Summary:

Monument Consulting is seeking a Marketing Manager to help drive brand and service awareness resulting in increased lead generation. The Marketing Manager will guide a multi-channel marketing strategy and be responsible for the success of overall execution. The Marketing Manager will report to the Vice President of Sales.

Responsibilities

Marketing Strategy

Work with internal and external partners to execute a sales marketing strategy which includes, but is not limited to marketing within:Digital MarketingIndustry conferencesWebsite content and SEO optimizationIndustry assessmentsSocial mediaMass email campaigns
Digital Marketing

Creating and execute digital marketing campaigns Analyze campaign dataContent creationReport on performance of campaigns
Industry Conferences

Support all aspects of preparing the Business Development Team for various industry conferencesCoordinate booth design, marketing materials, track invites, and offsite events Identify topics, co-presenters, agendas, and content for Monument facilitated presentations and roundtablesTrack and report on conference related budget expenses
RFP / RFI's

Maintain and refine the process to complete RFPs for qualified opportunitiesOwn and maintain the RFP response database Produce clearly written and concise responses to RFPs/bid solicitations.Coordinate all aspects of responses to RFPs, including creating timeline and project plan for response, delegating responsibilities among contributors, and ensuring accuracy and consistency of inputs from contributors. Consolidate information and input from other contributors to ensure final proposal is complete, accurate and compliant with RFP specifications.
Internal and External Marketing Documents

Refresh, and create net new, marketing documents to showcase Monument's service capabilities to internal partners and external prospectsSupport marketing document creation for ad-hoc events which include, but are not limited to, industry conferences Marketing documents will include, but are not limited to, 1-pagers, case studies, sales presentations, and joint partner success stories
SEO Optimization

Partner with external vendor to identify keyword opportunities and coordinate the creation of content to drive organic SEO success
Qualifications

3 to 5 years of relevant Marketing experience.A Bachelor's Degree in Business, English, Communications, Marketing or a related field, or commensurate training, required.Excellent written and verbal communications skillsAbility to prioritize and handle multiple tasks and projects concurrently.Strong attention to detail.Proficient in Microsoft Office suite including but not limited to: Word, Excel, Outlook, PowerPointOrganization and Time Management skillsDetail oriented and excellent interpersonal skillsAbility to work independently
* This is a hybrid position located in Richmond, VA

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