Digital Marketing Assistant

7 days ago

San Diego, California, United States Military, Veterans and Diverse Job Seekers Full time


The ideal candidate has a good understanding of how social media, blogs, and newsletters fit into a brands marketing strategy. In addition, you must have an eye for design, have a passion for arts, be a lifestyle enthusiast, and be a strong copywriter.

A typical day as a Marketing Assistant might include:

  • Work with social media team to propose content to drive engagement to target audiences across Instagram, Facebook, Tik Tok, Twitter, Pinterest, and Discord
  • Curate, edit, and organize imagery and/or short videos for use across social, e-commerce, blog, and email campaigns.
  • Manage and respond to brand conversations on social mediai.e., community management
  • Update homepage imagery, banners, and copywriting to cycle through product promotions and ensure content consistency across all digital channels
  • Create SEO-friendly marketing copy to support new collections across marketing channels.
  • Monitor social media, news, and blogs for trending topics and engagement opportunities
  • Plan and maintain a marketing calendar for business-wide use

Key Qualifications

  • Ideally, 3+ years experience in communications or marketing. Preferably in social media marketing, editorial, content creation, and distribution.
  • Uses and creates on social media daily.
  • Energy and enthusiasm for social media, with experience using Facebook and Facebook Groups, Instagram, Tik Tok, etc
  • The candidate is passionate and knowledgeable about current trends in art, style, lifestyle, content development, and distribution.
  • Excellent written and verbal communication, collaboration, and planning skills with attention to detail.
  • Understanding of how brands should participate in social media authentically.
  • The candidate is culturally sensitive to the latest trends; understands the internet, social and meme culture, and how to work within it while maintaining brand safety.

You should have:

  • The ability to make relevant content across all platforms and has exceptional skills in design, social media copywriting, and newsletter copywriting.
  • Experience with Photoshop, Canva, Trello, etc.
  • Tech-savvy acumen - enough to not be afraid of learning new tools that can enhance the creative development process and automate repetitive tasks.
  • Ability to successfully organize, prioritize and manage multiple projects under strict deadlines.
  • Flexibility to wear multiple hats - no job being too small or too large.
  • Passion for working in an entrepreneurial and fast-paced environment
  • Analytical mindset able to collect, synthesize, and use social data to affect change.
  • Reliable and secure access to high-speed internet

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