Alexa Marketing Finance, Alexa Devices Finance

Finance Manager - Echo/Alexa Marketing Finance

Position Overview

The Finance Manager for Alexa Marketing will be responsible for providing financial oversight, analysis, and strategic guidance for the company's marketing investments. This role partners closely with Alexa marketing leadership to optimize budget allocation, track performance metrics, and ensure marketing spend delivers maximum return on investment.

Key Responsibilities

• Develop and manage comprehensive marketing budgets, including forecasting, tracking, and variance analysis
• Partner with marketing teams to build financial models that evaluate campaign effectiveness and ROI
• Create monthly and quarterly financial reports analyzing marketing spend performance against KPIs
• Lead the quarterly guidance and annual planning process for marketing investments, including scenario planning
• Identify opportunities to optimize marketing spend allocation based on performance data
• Establish financial controls and approval processes for marketing expenditures
• Collaborate with procurement to negotiate and manage vendor contracts
• Support marketing leadership with ad-hoc financial analysis for strategic decision-making
• Develop dashboards to visualize marketing spend effectiveness across channels

Qualifications

• Bachelor's degree in Finance, Accounting, Business, or related field; MBA or CPA preferred
• 5+ years of financial planning and analysis experience, with at least 2 years supporting marketing functions
• Strong understanding of marketing metrics and attribution models
• Advanced Excel skills and experience with financial planning software
• Excellent analytical skills with ability to translate data into actionable insights
• Strong communication skills with ability to present complex financial information clearly
• Experience with marketing analytics platforms and data visualization tools
• Proven ability to influence cross-functional stakeholders

Success Factors

• Balances financial discipline with business growth objectives
• Proactively identifies opportunities to improve marketing spend efficiency
• Builds trusted advisor relationships with marketing partners
• Translates complex financial concepts for non-financial audiences
• Maintains accuracy while working in a fast-paced environment with competing priorities

This position offers the opportunity to directly impact business growth by optimizing one of the company's most significant investments and partnering with marketing leaders to drive strategic decisions.

Key job responsibilities

• Develop and manage comprehensive marketing budgets, including forecasting, tracking, and variance analysis
• Partner with marketing teams to build financial models that evaluate campaign effectiveness and ROI
• Create monthly and quarterly financial reports analyzing marketing spend performance against KPIs
• Lead the quarterly guidance and annual planning process for marketing investments, including scenario planning
• Identify opportunities to optimize marketing spend allocation based on performance data
• Establish financial controls and approval processes for marketing expenditures
• Collaborate with procurement to negotiate and manage vendor contracts
• Support marketing leadership with ad-hoc financial analysis for strategic decision-making
• Develop dashboards to visualize marketing spend effectiveness across channels

• 5+ years of tax, finance or a related analytical field experience
• 5+ years of multiple finance and accounting roles experience
• 6+ years of creating process improvements with automation and analysis experience
• Bachelor's degree in BI, finance, engineering, statistics, computer science, mathematics, finance or equivalent quantitative field

• 6+ years of identifying incomplete or inaccurate data, identifying the root cause and creating/implementing an escalation plan experience
• 6+ years of solving complex business challenges by delivering accurate and timely financial models, analysis, and recommendations that have a proven impact on business (e.g., financial savings, operational improvements, or customer benefits) experience
• MBA, or CPA
• Knowledge of SQL/ETL
• Experience working with large-scale data mining and reporting tools (examples: SQL, MS Access, Essbase, Cognos) and other financial systems (examples: Oracle, SAP, Lawson, JD Edwards)
• Experience delivering forecasting, budgeting, and variance analysis, and data interpretation of results

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $85,900/year in our lowest geographic market up to $179,500/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.