PMM Contact Center Director
2 weeks ago
Description
We're seeking a creative, driven, and passionate Product Marketer with strong presentation skills, executive presence, and the ability to navigate ambiguity. You'll create and exeute the Go-To-Market (GTM) strategy, including defining target markets, ideal customer profiles, and key value propositions to support the sales organization.
The GTM initiatives will be monitored through key performance indicators such as pipeline generation, win/loss rates, and stakeholder feedback.
The ideal candidate possesses a strong background in contact centers and telephony, demonstrates exceptional communication and execution skills, thrives in dynamic, fast paced environments, and has a proven ability to collaborate effectively across sales teams, sales programs, and field marketing.
Your experience in building scalable programs and driving cross-functional alignment will be key to your success.
Responsibilities
- Develop and execute a comprehensive GTM strategy for Contact Center to drive pipeline generation and enable sales success.
- Prepare sales for upcoming product launches with value propositions and positioning tailored to industries, personas, and use cases to drive customer interest.
- Create and maintain sales assets such as pitch decks, sales plays, one-pagers, battlecards, objection handling, and FAQs.
- Track GTM performance using KPIs like pipeline generation, win/loss rates, and qualitative feedback.
Required Skills
- 8+ years in product marketing or GTM roles, with experience crafting messaging for multiple personas and industries.
- 5+ years of experience in the contact center, telephony, or CCaaS markets.
- Proven ability to create compelling, differentiated messaging and positioning for technology products.
- Strong communication and presentation skills with experience engaging executive audiences.
- Demonstrated success in training and enabling sales teams on product value, positioning, and competitive dynamics.
- Expertise in developing sales enablement materials, including decks, one-pagers, and battlecards.
- Analytical mindset with a track record of using data to inform decisions and drive measurable outcomes.
Preferred Skills
- Experience with Service Cloud Voice and expertise in the contact center, telephony, or CCaaS market.
- Proactive, results-driven mindset with the ability to take ownership of new projects and lead through ambiguity.
- Positive, can-do attitude that fosters optimism, creativity, and a continuous desire to learn and grow.
For roles in San Francisco and Los Angeles: Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.
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