Director of Marketing

3 days ago

New York, New York, United States Assured Full time $120,000 - $180,000 per year
Director of Marketing

Join Assured as our Director of Marketing, where you'll lead a high-performance team focused on driving growth through both online and in-person channels. You'll directly manage our Business Development Representatives (BDRs) and a Marketing Lead, shaping the entire strategy for generating demand and connecting with our target audiences. This role is focused on execution, leadership, and growth, offering you ownership and autonomy within a fast-moving environment.

Responsibilities

  • Lead, mentor, and manage the BDR team and Marketing Lead to achieve demand generation goals.

  • Develop and execute comprehensive marketing strategies utilizing digital campaigns, events, and other inbound/outbound sources.

  • Ensure consistent messaging and branding across all channels and touchpoints.

  • Analyze campaign performance and optimize tactics based on data and feedback.

  • Collaborate closely with sales, product, and customer success teams to align marketing initiatives and drive revenue growth.

  • Research market trends and customer needs to identify new opportunities for engagement and partnership.

  • Organize and oversee in-person events, webinars, and conferences to strengthen pipeline and market presence.

  • Own reporting on marketing ROI, acquisition funnels, and key growth metrics.

Qualifications

  • 5+ years' experience in B2B marketing

  • Proven ability to drive multi-channel marketing strategies (digital, in-person, and partnership marketing).

  • Experience developing, leading, and scaling high-performing teams.

  • Data-driven approach to campaign management and ROI forecasting.

  • Exceptional communication, organization, and leadership skills.

  • Experience working in fast-growth or startup environments preferred.

Benefits

  • Opportunity for growth and advancement as an early leader in a dynamic team.

  • Ownership and autonomy over strategy and execution.

  • Competitive compensation and benefits package.

  • Collaborative environment focused on continuous learning and improvement.

Ready to help shape the future of marketing at Assured? Apply today

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