Director I

3 days ago

Dallas, Texas, United States Dallas Independent School District Full time $134,877 - $225,000 per year
  • Create and execute external marketing campaigns using a variety of media avenues, showcasing opportunities to Dallas ISD students and generating excitement as the result of new construction projects at district facilities.
  • Develop and maintain the bond program brand identity, ensuring consistent messaging across all platforms including but not limited to web, print, signage, social, video, and media.
  • Build and execute a comprehensive communication strategy for the bond, creating a clear narrative around the initiative's purpose, leveraging relationships with community partners to share how the new/renovated facilities will help districts, neighborhoods, and communities.
  • Translate complex technical and construction information into assessable public updates on milestones and key events.
  • Lead communication efforts that demonstrate fiscal responsibility and transparency, ensuring compliance with any legal and public reporting requirements around bond audit communications or expenditure summaries.
  • Oversee community events ribbon cuttings, groundbreakings, dedication ceremonies, and bond meetings with the community to build excitement around new and renovated facilities.
  • Develop a robust database of key community stakeholders, internal and external, to serve as ambassadors for sharing district messaging, and provide training, strategic touch points, and collateral to share within their networks.
  • Create the Realtor Certification Program to equip realtors with accurate, positive information about district schools, programs, and achievements, strengthening community narrative and trust.
  • Anticipate and manage any potential issues or negative publicity surrounding construction delays, budget adjustments or community concerns.
  • Work in partnership with campus staff to deliver key messages through various forms of media, including district website, social media, email newsletters, signs, brochures, flyers, posters and meetings.
  • Required Bachelor's degree from accredited university, Communications, media, marketing, journalism or related field.
  • Required 5+ years of experience managing external communications for a similar large organization or school district.
  • General knowledge of construction programs with the ability to understand project scopes, timelines, and budgets.
  • Experience with media buys and advertising campaigns targeting diverse communities.
  • Ability to communicate effectively both written and verbally with all levels.
  • General understanding of community stakeholder dynamics and an awareness of how construction ties to programmatic outcomes.
  • Possess strong organizational, time management, and human relations skills.
  • Ability to adapt to emerging forms of communication, including social media and video.
  • Ability to successfully convey the story of transformation with compelling visuals and narratives.
  • Understanding of Dallas' neighborhoods and history preferred.

Work Locations
Construction Services

Job
Director I

Schedule
Full-time

Minimum Salary
134,877.00

Median Salary

Job Posting
Nov 21, 2025

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